by Dru diet
| Published

arms She had to keep the first place at the box office. No one (heh) was expecting No one 2 Or some other versions to play at the top of the graph. He was always on a weekend of the writer/director Zach Craigger, but there is a lot that deserves to be discussed when looking at the reservation arms It was preserved after the very successful weekend.
Let’s take a look at what arms He did this during the weekend regarding some numbers, and we will also descend because of his impressive fertility for this original horror.
Difficult horror, however arms Did you do that?

armsThe weekend of the second weekend in theaters managed to obtain a 43 % decrease from the opening weekend of 43 million dollars, with $ 25 million, which led to the total total of the total in Fright Flick to 89 million dollars. A 43 % decrease in the opening weekend is impressive on its own, but the reason that it calls the lights is a stronger nodes than usual for the type of terror.
Horror movies are almost downloaded to make her money on the opening weekend. The low budget nature of most horror productions means that the best bet is the goal of huge opening and not to rely on the movie that needs legs to make its money. Thanks to the high evaluation often for terror by the masses as something “one and I did” to arouse the night of history, you often do not see a horror movie leading the curiosity of the audience after the weekend.
However, this is also thanks to something you can use more horrific films: more marketing and production budget.
Give the original horror more money

The budget is reported to arms It is $ 38 million. If you compare it with most Tentpole Studio versions, this is in the low range. However, it is actually more important than you usually see from the outbreak of the original studio horror. For example earlier this year, Heart eyes It costs $ 18 million. Even the studio restart/new edition Wolf He only achieved $ 25 million.
The point here is that arms Having a larger production budget did not make it more impressive for the masses, but also made it more marketable in the long term in the theater. The original hypothesis was able to sell it as a mystery that the fans did not want to spoil. It is the same model Jordan Bill She turned into such a victory.
since arms I did it well on the opening weekend, as she got a marketing boost that turned her success into a part of the reason that viewers need to see her as soon as possible. It has succeeded clearly because the horror movie works more like a better form of “Get Rich Quick Scream” that we see from Blumhouse.
Studios need note arms Work well and throw more dollars in the budget in the original horror. This type is the most dependent ever, and if you want to return people to the theater, this is not with a arms Prequel. It is with everything that unique terror should see.
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