Good morning! Two CEOs negotiating a great integration, Didi’s trial continues, and Ulta is entering into Cowboy Carter.
– Most required. If you come, you stop Copy Carter Tour during the next few weeks, you will see settings inspired by the salon promoting the star of the star of the new star in the star. Beyoncé’s tour took the power of the stadium to promote everything from her brand to her mother Tina Nols’ Modern notes.
If you are walking in Jamal Olata Storage on the same weekend, you may see some similar activation. Giant beauty and Sephora A competitor in April signed an exclusive deal to store Cécred in 1400 stores. As part of Copy Carter Tour, Ulta hosts events in the store-and help customers shop beoncé Beauty Beauty.
Olta Paula Oubo’s financial manager dived into the partnership in new luck interview With my colleague Sherrill Estrada. “The relationship shows” how cultural importance and financial influence can go side by side, “says Oibo.
This is not surprising to hear when the partner concerned is Beyonce. Ha renaissance The World Tour achieved $ 579 million. Copy Carter Beyonce is moving to new artistic lands, with rural music and visuals that have the title of America. It also provides new opportunities for brand integration; Levi Straussactually Part of the trend of fashion inspired by WesternI enjoyed checking the name in Beyonce’s song “Jeans Levy”. The brand only I released T -shirt With these spelling errors.
Cécred was the largest hair care launch at Ulta at all – and Copy Carter It is scheduled to be a summer tour. In the retail market in a competitive prestige of retail, it is intelligence for $ 11 billion retail stores that consumers remind it as part of that.
Read the full story of Sherrill here.
Emma Hinchelv
whatever.Henchev@Fortune.com
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This story was originally shown on Fortune.com
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