The provinces of controversial political changes in Meta did not transfer the needle

The last right of Meta pushed many people to announce that they were giving up the company’s applications, but according to a new report, Mark Zuckerberg is still fine. Quoted from Apptopia data and other analysis companies, Business Insider Reports This participation in Meta’s basic applications “is now similar to what it was before the company announced that it will replace facts from the third party with societal observations and the decline in its DEI initiatives.”

Meta has more than 3 billion active users per day in the world through its platforms, which include Facebook, Instagram, WhatsApp and Messenger. It is difficult to free from the effects of the network – if all your friends and family use WhatsApp, it is not very easy to get rid of the application. For companies, at Meta A more effective targeting device In the world, Google may only compete. X, formerly Twitter, witnessed a significant decrease in advertising spending after raising content restrictions, partly due to the fact that its user base was small and was never a great place to advertise in the first place, so it was easy for companies to change spending anywhere else.

Moreover, the population of the United States is not even the sixth base of users in Meta – Pacebook is still very common outside the United States, despite the feelings here as “dead”. It is a political maneuver in the United States that may not be related to people in other parts of the world. Although advertisers usually spend more money in accessing users in America more than anywhere, the huge global base of the user definitely helps to isolate it.

It seems that dead witnessed an increase in spending on the purchases within the application after changing the policy:

“After looking at the download data and revenues of Meta’s social applications, I could not discover any significant or unusual retreat,” in fact, in some cases there were increases, “he said.

A comparison between the application numbers for 13 days before and after Meta announced the end of the fact -finding examination that the US purchases on the Meta pads grew to $ 1.9 million on Facebook and $ 3 million for Instagram, which represents an increase of 5 % and 3 %, respectively.

It is useful for the fate of Tijook to remain in the United States in a state of forgetfulness:

Apptopia Data found that active daily users in Facebook, who decreased about 2 % on the basis of most of January, began to show growth on an annual basis on January 18, with intensification speculation before the Supreme Court’s decision on Tiktok.

Instagram witnessed a stronger recovery, as Daus rose on January 18 and continued to grow over the numbers of the previous year on January 19 and 20.

Since President Trump won his re -election in November, the CEO of Meta Mark Zuckerberg was in formulating a full court to beat the administration after a sharp relationship during his first term. Republicans have attacked dead because of the control of alleged conservative voices, although the conservative content that tends to maintain Facebook for a long time. But Zuckerberg is a prominent businessman and does not want to spend four years in revenge, so, along with other executives, he did so Everything they He can To show loyalty to the White House. He did not like it to be in the work of the content examination and moderate in any case, as a fake independent “supervision council” was implemented years ago to take over some responsibility. Trump’s presidency gives him easy.

It is important to keep in mind that dead do not completely get rid of moderate content. It will continue to remove the content on bullying, harassment and other behavior that violates its policies. It seems that checking the facts, everything you think, was ineffective in swinging the opinions of users because they came to not confidence or ignore stickers simply. But it seems that some Meta applications will become more than Cis Blue more than they are already, as verification of facts is replaced with collective notes (Which can be slow to spreadUsers are allowed to write things that they have not been able to in the past, such as homosexuality is mental illness and all non -documented migrants are criminals.

It may be too early to determine whether or not users will leave Meta applications, but they are skeptical.