The hunters were not a sure thing. It is now the most watched Netflix movie-at all

Maggie Kang in Toronto may be sitting on the most important films of the year, which As of Tuesday He got 236 million views – more tables from any other Netflix movie ever. Perhaps I just launched this tyrant The first is very successful The theatrical version, with singing shows, is scheduled to scream fans all over the world.

But this does not mean KPOP hunters are devil It was a certain thing ever.

“You really don’t expect this type of reaction,” Kang told CBC Radio’s. Q with Tom Power Last week. “Frankly, I didn’t think it could have been a really common movie.”

This is due to the studios to banners to StacThe idea that the musician about the type of non -American music, would do large numbers that were not on the cards.

This does not mean that Kang was contradictory about the project. After she worked as an artist on the story painting for 20 years, she and the director, the writer, Chris Abelhan, were adequately passionate about the idea of ​​their idea in her friend and producer Aaron Warner. It was also at the time in Sony working on the animated movie I hope the dragonShe asked her to share an idea of ​​a project.

Kang said: “One day, my child was sleeping in the back seat, and my husband and my husband … went around the neighborhood and just reached this idea,” Kang said. “It is really a mixture of a group of few ideas in which I was somewhat wandering.” You know, why don’t you put everything together? And it has just become KPOP hunters are devil“

For those who have been able to miss it since the first show on June 20 on Netflix, the film follows the adventures of RUMI, Mira and Zoey. They are the three members of the K-Pop Girl Huntr/X- which is a Uber popular action that benefits from the popularity of real life of the South Korean pop culture.

But they not only make music for the masses, but also make it fighting the demons of eating-although they are often kept from the human world through the enhanced magic barrier with a song. Huntr/x success in both pop and Satan is threatened when Saja Boys, The Saja Boys, is fame-while RUMI tries to hide its Satan ancestors from fans and even their colleagues in the band.

It is a giant in the first place, and she chose an unprecedented relationship with Netflix, where the broadcast service works mainly as a distributor and investor while Sony helped production. The reason, Kang said In an interview with anklerIt was due to the characteristics of the plot: from the side of the K-POP to the Asian actors, the sale KPOP hunters are devil For the North American fans, it was not exactly the thing.

Billboard Smash

But when you follow the amazing success of the film, you do not need to look beyond songs. The soundtrack for the film is First, to post four times at the same time. How is thatand Your idoland Soda pop And the current number 1 golden They spent weeks to control the plans-while making Huntr/X the first K-Pop Girl Group to top the Hot 100.

“The film does not exceed 90 minutes and the total sound music is about 30 minutes. So a third of the movie must be the music that is played,” said Daniel Anderson, cultural and entertainment journalist.

He said that the focus on the film’s music component-which requires cooperation between the K-POP stars, including BlackPink, Mevv and EJAE, under the supervision of ESENDRTH-is part of what has been launched KPOP hunters are devil In the stratosphere.

Anderson said: “It is a mixture of really smart song, really smart, understand K-POP, and also those who know how to weave this in this story they are trying to tell,” Anderson said.

But what really attracted people is the privacy and authenticity of the novel. Although the plot itself is not completely unique, the combination of many different interests in the fans of dazzling melting. Instead of being extremely disagreeing to attract fans, these fans have presented a variety of interests-taking advantage of the mile of K-Pop Fandom to exchange memes, fans art and social media to attract more attention to their favorite publications.

Anderson said: “It is really unbelievable to see this type of varying element apparently meets such a overwhelming blow,” Anderson said. “Because if anyone knows how to make something viral, it is a K-POP fan.”

Theatrical success

All this success led to something new for Netflix: a theatrical version after it was first shown in the broadcast service. Competition studios were estimated on Sunday KPOP hunters are devil He led all the films during the weekend with my appreciation 18 million dollars to 20 million dollars in ticket sales In theaters in the United States and Canada.

Executive officials from Three Studios participated in their estimates of the Netflix phenomenon, provided that his identity is not disclosed because the broadcasting company has a policy of not reporting ticket sales, according to Associated Press.

After a few weeks dominated as one of the most popular Netflix versions ever, Straamer placed the movie in 1750 theaters of lyric shows on Saturday and Sunday. Studios are able to accurately estimate ticket sales for all versions on Sunday morning, although uncommon nature KPOP hunters are devil The publications mean a wider contrast.

The theatrical version, despite limited, is out of Netflix, which has long been emphasized for a commitment to the subscribers. But it feeds on the fame of the movie, and Anderson said, it is likely that he only succeeds.

“We did not start until we see the end of the matter because it is also eligible for prizes in places such as the Academy Awards and in Grammys as well,” he said. “So, as you know, go out in this award season, too, I think we will see more campaigns through it. I will not be surprised if we see some major landmarks as well.”

“She is in a very good position in terms of awards because the animation is really great,” said Cinematographer Rachel Ho. She said so much KPOP hunters are devil It may act as a kind of “BluePrint” for future films: the first launch of broadcasting services before the fame of the viral fame in a successful theatrical housing.

But when it comes to Satan fishermen Specifically, she said her success may not have been unlikely to be expected. Since Kang itself has found success or not, there is likely to become something derived from the same source material that will become a head in a society fascinated by K-POP.

“We see … a general popularity of Korean pop culture,” he said. “Whether it is through music or dramas, and even novels … This is a kind of culmination of this success that has been growing over the years.”