Business correspondent

Maxime Chapoutier will be arrested if he tries to sell two of the latest types of wine in his homeland, France.
“There is likely to be angry with this wine in France, and that will be good,” he says. “Sometimes you need to be provocative to pay the change.”
The two bottles concerned will be white and one red, illegal in France because they are made of a mixture of French and Australian wine.
Under the French and European Union Law, wine that combines European Union and Fruits is prohibited other than the European Union. In France in particular, the authorities take such things seriously.
The French wine industry contains a famous word called “terroir”, which applies to all environmental factors that affect chrome that grow in generosity, such as soil, climate and height. As a result, alcohol is held from a specific place at the highest estimate.
Add a strict system for naming or classification for wine areas in France, and the idea of mixing French and Australian wine to create a global mixed that would frighten many French wine lovers.
However, this Maxime did, all thanks to one word – Brexit.
Because while he cannot sell wine in the European Union, he can do this in the United Kingdom now after London has no longer had to follow the rules of food and drink that Brussels has set.
Maxime created the wine in partnership with the UK’s retail seller on the Internet, as it is called the red and half white globe. The red color consists of Syrah, or Shiraz as it is called in Australia, while the white is a mixture of Marsanne and ViGnier varieties.
Australian red and white wine components are shipped in large quantities to the United Kingdom, mixing with wine from the northern regions of France and Rossilon before filling the packing.
Ron -based Ron -based wine is to respect France’s focus on Terroir, there must be room for global sale to be sold as well.
“Chapotian was making wine for more than 200 years, which is very driven, and a vital dynamic,” he says. “But more and more people turn their back on French wines because they do not understand the rules of complex name.
“We need to adapt to consumers and make alcohol easier, which international mixtures can help in doing. Perhaps the European Union law will change. It is also environmentally more environmentally to charge wine from Australia to Europe in large quantities, where you do not have the weight of all bottles.”

Another wine company is now making wine by combining grapes from two continents is the Australian company Penfolds. Reds are made of Australian grapes, California, and other grapes that mix Australian and French. Once again, it cannot be sold in the European Union, but they can in the United Kingdom, the United States, Australia and other places.
Penfolds refers to these mixtures as “wine of the world”, and says it “possesses the other who can be described as secular.” Whatever it is supposed to mean.
It is not surprising, that some traditional wine makers are not in favor of this development. One of these people is Jas Swan, an independent wine maker in Germany.
While the two strong mixtures of Chapoutier and Penfolds are made with caution of high -quality grapes, at a price accordingly, they are afraid that if the trend grows, this means many cheap wine with low degree.
“I think these types of wine will not remain anything from any Tirror, even before they leave their continent,” she says. “These wines only witnessed the work of the machine and heavy additions to keep them clean, and are manufactured to be easy to drink for the masses.
“Why can’t consumers be more demanding? Consumer tendency is crazy.”

Peter Richards, who holds the best qualifications in the global wine industry, MAW wine (MW), also Sham. He says: “The idea of mixing across the country with wine is not something that I find in itself.” “What worries me more than this is about creating a grandmother for the grandmother.”
“I am still convinced that the wine made by mixing grapes from different countries can be great in terms of taste,” added his wife, Suzy Barry, who is also Megaout, adds: “I am still convinced that wine made by mixing grapes from different countries can be great in terms of taste.”
On the contrary, wine writer Jimmy Joud says that the development of the two -sided wine is “actually an enjoyable idea.”
“If the alcohol is good, it is well manufactured from good Vineyard sites – not just a trick that mixes cheap loose wine and then slapped a large margin of wine – this is very interesting.
“The main basis for the wonderful wine is the idea of terroir – that wines come from a place, and its flavor expresses this place in unique ways. But not all kinds of wine should be wine, and there is room for wine like this.
“In some respects, there are many skills required to mix the appropriate wines together to create something interesting that comes from such different places.”

Pierre Mansour, head of purchase for the wine association, says he and his colleagues have reached the idea of creating wine made of grapes from different continents as part of the fifteen birthday celebrations.
“We were thinking about the future of wine, and we wanted to do something innovative. In the end, we thought that one of the areas of innovation was mixed, to create wine that could reduce the effect of climate change on a specific country.
“And from the carbon fingerprint out of view, it is environmentally friendly to ship wine in large quantities from Australia to the United Kingdom. But at the same time we expected to say” the followers “to say this mainly against the French director Khair.”
“So we approached Chapot, believing that they might say” Are you crazy, how dare to insult us, “but they were great. They were really excited.”
https://ichef.bbci.co.uk/news/1024/branded_news/ce25/live/55bc65f0-d715-11ef-a7c6-03687bfc5dc1.jpg
Source link