The first week of iPhone 17: What is really happening inside the launch of the Apple Store store

Apple has ways to form a narration about the launch of the iPhone, but the first week is when we really start Scratch What looks like living with new models.

The launch of iPhone is the totally scene, especially in the pioneering Apple store in New York City at Fifth Avenue. Tim Cook, CEO of Apple, meets with a group of other executives to encourage first customers, take selfies and signatures. A large number of photographers gather in a press pen to capture these moments – and some of those moments, such as Customers with newly purchased iPhone devicesIt is a little more made than others.

In this week’s episode of something else, which you can watch here, I go to the nature of the launch day and share part of the story that you usually do not see on the social media summary.

Now that anyone can put their hands on the iPhone, Apple loses some control of messages. Judgment by some Customer complaints to Stroke and ScratchesThe new iPhone has lost some of The glow of the week’s launch.

I took the iPhone Air and iPhone 17 Pro Max to revolve over the past week. While I participate in the video this week, it sometimes takes a little natural walk to communicate with what really matters in the iPhone: the camera.

I also share the different use I learned IPhone 17 series – Since you may want to avoid your “Scratchgate” drama. It is strange that the air with the abundant tray has seen the largest damage so far. I may not be cut off to treat phones as fashion.

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