The CEO of the British Fashion Council, Laura Ware.
Dave Bennett Dave Bennett Group Gety pictures
The latest CEO of the British Fashion Council is to bring the taste of its leadership to this role, and promotes flexibility as a higher feature of movement in difficult times amid customs tariffs and economic certainty.
Laura Ware, the former creative director of Selfridges, was appointed head of the non -profit organization in April 2025, succeeding the veteran in industry for 16 years Caroline Rush.
In a conversation with Tania Bryer from CNBC during the London Fashion Week – which is responsible for the organization – she opened the head of fashion on how she is in difficult decisions.
“Get a hot bath, a cup of tea and re -assemble myself,” Ware told Bayer. “Look, there will always be challenges. You must, somewhat, remain flexible. I think flexibility is really important quality, and I am deeply digging and always move.”
Weir’s first month as CEO with President Donald Trump coincided with The “mutual” definitions In more than 180 countries on April 2, with drawings hitting areas that are major manufacturing rules for Fashion industry.

This includes ChinaWhere brands such as Prada and Zara are produced outside production, VietnamWhere Nike produces most of her shoes, and PakistanIt is a key to the production of denim elements. At the same time, the European Union – which represents More than 70 % From the global luxury goods market – it is also Facing duties.
David Pimmel, President of the British Fashion Council, said in April that the definitions “are a serious concern for society, forcing many to choose between high prices and the most strict margins.” He said that the Council was working with the UK Ministry of Business and Trade to defend the entry of the customs tariffs of fashion commodities in the United Kingdom to the United States market.
Weir described the definitions as “very difficult”, but it struck an optimistic tone, highlighting the importance of relations with their American counterparts.
She said: “I hope we can find a way by working with our American counterparts, to try to explain the real impact and challenges that put it on the industry.”
“I mean, in terms of our designers who really face a challenge, it can really affect their ability to trade and succeed commercially and in the end. So we are working hard in BFC to help our American counterparts really understand the true impact of their decisions.”
In fact, a Modern global survey Among more than 1,000 business leaders in a variety of sectors through consulting consulting consulting.
Good leaders listen
When she was asked to describe her leadership style, Ware stressed the importance of listening to those around her.
She said: “I think it is really important as a modern leader and CEO to be open to conversation and dialogue. So I think determining the challenges we are really facing and also some optimistic positives.”
“I am really open to conversation with our women, with our society, with designers, with politicians, and I want to build these relationships and deal with them in a very comprehensive way.”
Some of the most famous business leaders – from Amazon CEO Andy Jaci to Uber CEO Dara Joshroshi – She also described listening and talking to Earth employees as a major leadership quality.
For example, Jaci said that the best leaders recognize a variety of views that are different from them and can recognize when their ideas are wrong.
He said that the job of its president is often “the right people in a room” to make their notes and ideas, so that they can listen and weigh the potential options.
Khusraushi, who cleansed like Uber to get to know the driver’s experience and improve, said that listening is one of the most important skills he learned from his teacher.
“There are all kinds of training courses about the executive leadership, and I still have not seen a listening course,” he said. “However, the common topic I have seen in life and with executives who suffer from the height of the ladder is that the more you rise in the company, the more you actually know what is actually happening on Earth.”
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