Sydney Suene’s rumors with a $ 10 million deal to extract light

If the industry gossip is anything you must go through, then the 27 -year -old actress can put a wonderful support deal of $ 10 million.

If you face the deal, Bud Light will help recover from one of the largest marketing delusions in recent years.

In the wake of a notorious partnership in April 2023 with the transient effect Dylan Molvani, Bud Light’s reputation took historical success.

The advertisement, which showed that Molvani wore the clothes of Audrey Hepburn, “the breakfast ceremony in the” Tiffany “character of Mattia” on 365 femininity “, led to a boycott at the country level, a loss of $ 1.4 billion sales, and a decrease in revenues of 15.3 %.

Attempts to repair the brand with celebrities of the celebrities of Peyton Manning, EMMITT SMITH, POST Malone, have only modest results, only 1.2 % recovery of the lost market share between May 2023 and February 2024.

The brand’s executive officials admitted the slow bounce, as the CEO of Anheuser-Busch Michel Doukeris recognized, “not at the speed that we expected,” although he insisted on “progressing in place.”

Christopher Chatham from Manet, the marketing strategy expert, says the Sweeini’s last record makes it a clear option to help

Chatham explained in a chat with “sales”: “The American Episan American campaign has caused an indisputable commercial impact Daily Mail.

He stressed that its effect “makes it a convincing candidate for Budd light, especially since the brand is options for responding to the past criticism.”

Chatham pointed out that the beer brands are looking for “access, flexibility, and importance”, all of which provide Sweeini, adding that the buds light deal can “approach or reach the scope of the seven numbers.”

Fox News Jimmy Villas shareholder The opening books Bud Al -Shedi urged Sweeney’s employment “immediately”, describing it, “All your commercial brand needs to return to her feet.”

The Sweeney American Eagle campaign, entitled “Sydney Sweeney”, coincided with 23 % in retail shares.

However, the advertisement also sparked controversy, as critics claimed that the pun for the “great genes” was coded and racist hints in the improvement of birth control, which is both Sweeney and the brand.

“Sydney Soyne has a great jeans and she was always about jeans. Jeans. Her story.”

They added, “We will continue to celebrate how everyone wears the AE jeans with confidence, their way. Great jeans looks good for everyone.”

Sweeney defended herself from shooting, saying that the brand made her feel “confident and comfortable” in her skin.

Political tones did not end there.

For Bud Light, which is still chased by Mulvaney’s reaction, Sweeey is more than just famous support.

It is also an opportunity to re -put the brand with a cultural personality related to both conservative and norm.

Chatham also pointed out, pushing beer companies against a person who can “provide importance” after public criticism, and the results of the American eagle in Sweeini prove that their effect extends beyond Hollywood.

Her potential participation will also suit a increased direction of celebrity -based bulmal recovery, such as the amazing GWYNETH Paltrow campaign with Astrolfer Company.

This brand faced its own viral scandal when former CEO Andy Peron and President Christine Capot signed a romantic moment during the Coldplay party.