Sunil Mittal, founder of Bahrti Ertel, Private Parking Company and Warberg Pinkos in exclusive negotiations to get a 49 % stake in the Indian arm of the Chinese devices giant. According to the value of the share of about two billion dollars, a major investment that reflects the increasing interest in the prosperous home appliances market in India. The uniqueness period is located, as it will not search for any of the two sides of alternative deals, with an expected official announcement later this month. This strategic step is in line with the increased demand for home appliances in India, driven by increased income and urbanization, Moneycontrol said.
The acquisition structure was a pivotal aspect of discussions, with consensus now on Mittal-Larburg Pincus to keep a 49 % stake, coinciding with 49 % of the Chinese company Haier that will keep it. The remaining 2 % share is set for employees, ensuring joint control by both the parent company and the Union, which will affect the seats of the Board of Directors and other strategic decisions.
Hair entered the Indian market in 2004, where he presented a variety of home appliances such as refrigerators, air conditioners, washing machines and TVs. The company recorded an increase in revenue on an annual basis by 36 % in 2024, reaching about 8900 rupees, and its revenues are expected to exceed 11,500 rupees for 2025.
As the third largest player in the Indian hardware market, Haier India is behind LG and Samsung. The path of growth confirms this Hayer’s commitment to expanding its scope in India, and taking advantage of the reputation of the strong brand and customer loyalty.
The possible new partnership comes with Mittal and Warburg Pincus amid the Plans of Haier India to the public with an initial public offer (IPO) during the next two years, after the inclusion of new investors. This strategic step is expected to strengthen the position of Haier in the market and benefit from the strong economic growth of India, given the expansion of the country’s gross domestic product and the penetration of relatively low products. The public subscription is expected to attract the important investor’s interest, which increases the expansion plans in Hair.
“We are targeting $ 2000 to 2500 rupees in revenue annually. Growth expectations are strong, given the strong GDP in India and the penetration of relatively low products compared to global markets,” said NS Satist, head of Haier India, for PTI.
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