Starbucks will go down at a time when CEO Brian Nicole is called Miss Miss “disappointing” profits

Starbucks (astonishmentThe shares decreased by 5.7 % on Wednesday after the coffee giant The second quarter profit report With disappointment Wall Street and Make a shadow on the CEO’s plan to move the company.

Comptive store sales in the United States – a closely monitored scale that includes results from open stores for more than a year – for the fifth quarter in a row, sank 2 % as consumers sought cheaper alternatives to their competitors such as Dunkin ‘and McDonald (Associate). Wall Street expected a 0.3 % more modest decrease in the results on Tuesday.

Starbucks’s Slumping Store is the result of less than customers who visit their stores to buy drinks, although those who are still frequently spend more money. The transactions decreased by 4 % from the previous year, while the average ticket volume, or the amount in the dollar that was spent in each transaction increased by 3 % in the United States.

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Investors also focused on the results of the company in China after four quarters of similar sales decreased with a high competition temperature in the country.

In China, more Starbucks visited, but they spent less money. Similar sales in China were flat in the second quarter of Starbucks, with a 4 % increase in transactions a 4 % decrease in ticket size. Analysts expected China sales in the same store to decrease by more than 2 %.

Discomes other major statistics as well. The coffee chain has reported a modified profit for $ 0.41 for a quarter ending on March 30, less than $ 0.49 expected from Wall Street analysts, according to Bloomberg data. Its revenues of $ 8.76 billion decreased from the expected $ 8.83 billion.

Over the past year, Starbucks shares decreased by about 9.5 % compared to S&P 500 by 10.6 %.

The company has reported the rate of operation of the rate – the percentage of revenue that was left after operating expenses – by 8.2 %, less than 9.5 % expected by analysts, for each Bloomberg.

The coffee chain profit fell by more than 50 % from the previous year to $ 384 million in the March period.

The CEO of Starbucks Brian Nicole acknowledged the increasing results, saying: “Our results in the second quarter are disappointing,” but added that “behind the scenes, we have made a lot of progress and we have real momentum with” our return to the Starbucks plan. “

“My optimism has turned into confidence that the plan of our appearance into Starbucks is the correct strategy for transforming business and canceling opportunities to forward,” he said.

After joining the company from Chipotle (CMGIn the past fall with a huge Payment package and controversial benefitsNicole In the movement, the Starbucks transformation plan was developed Looking at the coffee giant in recent years, in the United States and abroad.