Sony profits from KPOP from Netflix shock

On the one hand, Sony Pictures should be happy because they have the largest success movie in the summer at their hands. No, we are not talking about “Lilo & Stitch” or even “Superman”. We are talking “KPOP Demon Hunters”, which is shredded on Netflix flow plans For weeks now. On the other hand, as we mentioned, all this success decreases on the shoulders of Netflix, where Sony got amazing small fees – relatively – to generate this huge blow.

according to Pentest newsAlthough director Maggie Kang and Kpop Demon Hunters originated in Sony Pictures as an original idea of the studio, they only get $ 20 million with Netflix under any obligation to pay additional royalties. Thanks to the deal between the studio and the pill, Netflix acquires the lion’s share of the $ 100 million production budget. Sony got cold feet and fears that the big bet would not come if they wanted to release it in theaters.

On Netflix, the movie exploded. I collected 184.6 million amazing viewers, and became the second most film that was watched behind “Red Entry”. He is expected to take the lead in the coming weeks. This is an amazing achievement, with a moderate phrase. It is somewhat paradoxes, “KPOP Demon Hunters” gets a limited version of the theaters Thanks to its success on Netflix.

The film focuses on the K-Pop Rumi, Mira and Zoey stars, who use their secret identities as a devil-to-fans to protect their fans from supernatural threats. Together, they should face their largest enemy so far, a competitive boy group consisting of demons in camouflage.

Now, sneezing cannot 20 million dollars, but as Puck indicates, Sony is the only main studio that has not released this summer that has cleared $ 500 million at the box office. Its greatest successes were “28 years after”, which amounted to $ 150 million. Although it is impossible to say what would have happened if Sony had been drought on this without going to Netflix as a financial partner, it is safe to say that there is great potential for a full theatrical release. 20 million dollars nothing compared to what his movie will generate in the long run.

The soundtrack alone contains seven songs in the best 20 songs on the 50 best songs in Spotify, where “Al -Dhahabi” number 1 on the Billboard Hot 100. This is why it seems that 20 million dollars are very small in the past. These two sequences, the “red notification” that we promised, never occurred. Be reassuring, “KPOP Demon Hunters” will get a supplement.

To this end, Sony has the right to produce any sequences or denial emotions, with current negotiations to follow up. Unfortunately, the studio will not earn additional money from the success of the first. They have an opportunity to release her in China, But the Chinese box office is not what it had before in Hollywood productions. Netflix also does not have any commitment to re -negotiate the Sony deal on any future films. The deal is what it is.

In an era in which the box office is on unconfirmed land, especially with regard to the original films, it is not difficult to know the reason for Sony’s decline here. At the same time, Family friendly films make banks the most consistent. This could have generated a new privilege for Sony that could flourish for years to come. Instead, Netflix will get the lion’s share of credit, and Sony will collect its fees and nothing more. Perhaps this can be a warning story for the future of Hollywood. The risk of mitigating can be smart, but the bet is small and will win small.

“KPOP Demon Hunters” now flows on Netflix.