“Security has gone with a wage”: The Ten Supple of Surab Mukherjia to increase prosperity in New India

Surab Mukherjia issued an explicit warning to the middle class in India: If you are still betting on a stable work, you are already behind you.

When writing on LinkedIn, the founder of Marcelus says that a reinforced mentality is no longer optional – it’s urgent. “Through stable job opportunities and wages in the public and in the private sector, there is something of the past, the essence of the Indian middle class needs to restore positions.”

In a detailed note, Mukherjea places what the “Ten Commandments of Indian Business Entrepreneurship”-a practical book for those who move in a rapidly developed economy where the companies run by the family dominate, and the capital is still expensive, and traditional labor no longer guarantees rising mobility.

The commandments begin with a call to endure risk. Mukherjea urges the Indians to train early in life to make positive and expected positive bets (EV), then increase these bets when aligning the possibilities. “Make small bets at the beginning, but as soon as you realize that the possibilities are in your favor, download it and go as much as possible to put your presence in danger.”

Next: Simplify your life into procedures that allow intense work, cooperation and creative comfort. Patience and “play the endless game” – mention the readers, and the readers mention, late in life.

Entrepreneurs must also adopt failure, see it routine, and be happy to stand, despite criticism. It emphasizes the importance of care, especially in caring for teams, suppliers and clients. And when it comes to self -growth, stay curious and “focus on the internal, not external performance card.”

Mukherjia also warns of thinking. Instead, relax, update, and not reflect. Another critical rule: building confidence outside your comfort area – sweep with people outside the class and society. Finally, business owners invite to care for the next generation, and include longevity in their companies.

The broader message is unambiguous: the middle class in India from job seekers must develop into risk. In a high-cost economy, low-certain, can only think about thinking about entrepreneurship-which was rooted in elasticity and clarity-long-term gains.