Robo-Dog ‘Champak’ SPARKS Tradibark Grove between BCCI and Dehi Press

A sudden legal battle erupted on the named dog “Champak” in The Indian Premier League (IPL). the Cricket control council in India (BCCI) The Robo-Dog, which works artificial intelligence during the 2025 IPL season to capture unique camera corners in the field and entertain fans. The name “CHAMPAK” was chosen through a survey of fans in April 2025, and won 76 % of the votes against names such as Buddy and Jaffa.

Delhi Al -Sahafa is a lawsuit against BCCI

But the problem started when Delhi PressThe famous children’s magazine, “CHAMPAK”, filed the brand violation suit Delhi Supreme Court On April 30, 2025. The beloved brand magazine has argued since 1969 that the use of BCCI for “Champak” for Robo-Dog violating its registered commercial sign. He argued that the council used the name “Champak” without permission and in a way that reaches commercial exploitation. The declaration also said that the title of the Indian star is the mixture Firat KohliIt is Is Keeku and in one of the interviews he himself revealed that his title was inspired by a character appearing in the magazine Champak.

“People in all species define the word Champak exclusively with the plaintiff, his magazines and animal characters that are the center of the magazine. It is emphasized that even the title of Virat Kohli, Cheeku, depends on the character from the plaintiff magazine, Champak, “ Quoting the seam submitted by the public prosecutor.

BCCI killer, saying that “Champak” is not exclusive to the magazine. Her lawyer, C. Sai Depac, He pointed out that “CHAMPAK” is a common name, linked to a flower and even a character from the TV program Tarak Mehta Ka Olltah Chashmah. BCCI emphasized that the fans chose the name, not the organization, so there was no intention to steal the identity of the magazine.

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Drama of the courtroom and jokes amid controversy

In court, Judge Surab Panerry BCCI’s ban on the use of “CHAMPAK” was now refused, saying that there was not enough evidence of the magazine. However, BCCI officially asked the response within four weeks. The next session is scheduled for July 9, 2025. Until the judge joined the reason for the fact that Delhi Press did not prosecute the Crick player Firat Kohli, who comes as the title “Chico” from the character of Chambak, the publisher answered that the title of Kohli was not used for profit.

“When did you get to know that? This is one of the characters in Champak. But you did not advance against him, no procedure against him (Virat Kohli),” Judge Panduri said during the session.

The case caused a stir on social media, as users joked the clash. Some disturbed that the magazine may sue plant scientists to the next Chamba flower. Others laughed that the Chamallal TV character may join the legal battle. The conflict highlights the extent of the laws of difficult brands when brands, sports and technology are a mixture. Since IPL pays innovative ideas like Robo-Dog, this condition can be how to protect names in sports and entertainment.

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