Before the 2025 European Women’s Championship, Pepsi launched a new global campaign entitled “Refresh the Game”, and mixes nostalgia for football with the strength of modern stars in a celebration of the development of sport.
The one -minute movie features the current PEPSI PUTELLAS, Lauren James, Leah Williamson, Caroline Graham Hansen and Farah JeFry. It also restores the legendary characters Pelé, Ronaldinho and David Beckham to re -create some of the most famous ads in Pepsi.
The “game update” starts with the scene of a press conference before the players were transferred to unforgettable moments from the date of the announcement in Pepsi.
Putellas is the first, where he joined Pelé in a recreation of the 1974 movie “Join Pepsi”. Graham Hansen then appears alongside Ronaldinho in a high -power sequence inspired by the 2005 Pepsi Browsing Declaration, which was largely placed on the water. James explains a sudden veil in the Wild West advertisement, titled Wild 2003, which originally includes David Beckham, where he objects to his drink sliding across the bar.
The film concludes at the present time, as Puttas was starting from Pepsi from Beckham’s hand to James, who takes a sip – indicating the death of the flame from the previous symbols to change the game today.
According to her name, “Refresh The Game” connects the legendary football past with its advanced present, which puts the football and women’s front.
David Beckham Participate in excitement On the cooperation: “We are witnessing a new generation of sports stars, and it was a sense of honor to appear next to them. The players in this campaign played a pivotal role in obtaining football for women where they are today.”
“Our new movie” update the game “celebrates football legends in the past and the stars champions that redefine the game today.
“In Pepsi, we are committed to accelerating women’s football, and supporting those who challenge conferences to push excitement and change. Using entertainment strength, together, we want to bring women football to new fans by displaying raw talents and joy that brings it.”
With EURO 2025 reports for women, the Pepsi campaign determines the tone – generations break from football while celebrating women to reshape their future.
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