Out of computing based on the agent on the web, as we know it

We are on the core of the basic redesign of the Internet. Not a face lift. Full body transplant.

For more than 30 years, the web was our stadium, our workplace, our high street and our processor sofa. But it was also completely designed for us with simple human Write, click, click and move. Facades built for eyes. Navigation designed for fingers. Resolution trees that wear sites.

But this is the truth: we will not be the main users on the web for a long time.

Copilot, COPILOT, CLADE and Gemini are from negative auxiliary assistants to active participants. Today, we ask them to do things to we. Tomorrow, we will allow them to act like we.

And now, we ask Ferraris to drive on Colblessone.

Artificial intelligence is already trying to work within a human world. Click buttons. Pulling indicators. Fill the models. It is like placing a robot in a glove and informing it of pretending to have fingers. It is now working, but it is very ineffective.

Remember when cars first appeared on horse tracks? Well, I don’t know the story. I worked hard. Even someone realized that the speed requires a runway. The same logic applies to the web. Artificial intelligence agents will not be digital drivers. They will be drivers move, decide and deal. fast. Without us in the episode.

We are about to need a new network.

Artificial intelligence factors require a local design of the machine

What does he do? The web looks When built for machines?

It is fast. hidden. Transactions. The pages become the end points. Facades melt. There are no buttons “click here”. Only organized data, irregular context, open capabilities and system flowing between systems.

The new interface programming facades will become. Artificial intelligence does not need to read a product page or scroll by reviewing Carousel. It needs to ask one question: “Is this the best option based on user preferences, budget and priorities?” This answer immediately needs.

You will bend the entire internet structure towards Amnesty International’s interfaces. Faster protocols. Cleaning identification data. Check sources. Confidence becomes currency because artificial intelligence cannot depend on feelings. The agents will evaluate the reliability of the source, cross and learning from the user’s results. Reputation, structure and verification signals will concern more than the design.

Suddenly, the “user experience” takes a different meaning. You are not designed for dispersed shoppers. You are designing an artificial brain with unlimited tabs, unlimited, and not tolerance of friction.

Two networks, one future

So what happens after that?

We may end up with two parallel networks. One for humans that are still visual, convincing, slow. One for machines that are minimal, effective, fast.

But probably, the future is the layers. Each digital surface will need a readable skin. Your website, your content, your trade, if not improved IndependentIt is invisible.

This changes everything:

• Seo becomes Miu: the machine experience improving.
• The content becomes data.
• TRUST becomes more measurable and transparent.
• The effect of the design turns into access, from the design to cumin.

Efficiency and reliability become a web. The brands that adopt this shift early to build ready -made front doors of artificial intelligence, not only the beautiful landing pages will flourish. . They will deal with artificial intelligence compatible with the way they have been dealt with by improving mobile devices or safety.

Because within five years, he will not be a person who clicks “buy now”. Your artificial intelligence agent will behave on behalf of you, make hundreds of decisions a day – not only purchases, but scheduling meetings, book booking, content examination, and negotiating services across each field of digital life.

He will not choose the most beautiful site, and it will choose faster, more reliable and worthy, and the most reading machine.

The bottom line

We are not only upgrading browsers. We rewrite the web rules.

The old internet was built. It will be new It was built for agents. The companies that get to know this and build infrastructure, content and facades will be probably the future.

Just like advanced cars, the web network will develop for artificial intelligence.

And the next digital revolution? It will be implemented by millions again by machines, for machines, on a web network designed for (and perhaps).

Justin Westcott leads the global technology sector Edelman.