OpenAI’s TikTok of AI achieved 1 million downloads faster than ChatGPT

SoraThe OpenAI app and social network for AI-generated videos has been downloaded more than 1 million times, according to Sora Chief Bill Peebles. The app reached 1 million downloads in less than five days, Peebles says, “even faster than ChatGPT.” This is despite OpenAI only making the app available in North America, and its decision to require users to get an invitation to actually use it.

Like TikTok, Sora offers an endless vertical feed of videos, only Sora’s videos are AI-generated rather than uploaded by users. Creating a 10-second video is as simple as typing a prompt for OpenAI’s Sora 2 model in the app. And through Sora’s Cameo feature, you can also create videos of yourself and anyone else who has agreed to share their photo on the service.

The limited guardrails that OpenAI placed on Sora have already led to a series of videos OpenAI Sam Altman And the content of it Clearly violates copyright. The fact that Sora can easily create videos of well-known characters like Pikachu raises questions about what the OpenAI model was trained on, and unsurprisingly, it led to opposition Of the larger entertainment industry.

In response, the company updated Sora to give users More control On videos in which their similar images can appear. OpenAI plans to offer similar controls to rights holders, giving them “the ability to decide how their characters are used (including not used at all).” According to Altman. It’s not clear why these controls weren’t available when Sora launched, but they both seem like good changes.

Because of Sora’s invitation system, it’s difficult to determine whether the more than 1 million downloads the app has received translate into the same number of users. It’s not unusual for someone to download an app and never use it. Whatever the case, OpenAI’s bet on AI-generated videos looks like a winning bet, provided the company finds a way to make more money than it loses creating videos for Sora.