Netflix It is raising the monthly prices for its subscription plans again.
Subscribers in the United States, Canada, Argentina and Portugal will pay more for streaming with or without ads, the media giant shared during its fourth-quarter earnings call on Tuesday. In a Message to shareholdersthe streamer said it would introduce price increases today, and cited its growing slate of programming and investment in service improvements as factors behind the decision. The company finally Price hike in October 2023.
“As we continue to invest in programming and deliver more value to our members, we will occasionally ask our members to pay a little more so that we can reinvest to further improve Netflix. To that end, we are adjusting prices today in most parts of the world,” the letter said. The United States, Canada, Portugal and Argentina (which were already taken into account in the 2025 guidance we provided in October 2024).”
For US subscribers, the ad-based plan will now cost $8 per month, its first increase since launching in 2022. Its standard plan increases from $15.50 to $18 per month, while the premium subscription goes to $25 per month, an increase of Two dollars. Optional additional member fees remain the same at $8 per month. Pricing is effective immediately for new customers and existing subscribers will see it during their next billing cycle.
It is one of the first major streaming companies to implement a price increase in 2025. Discovery Plus recently announced an increase, but the move comes after competitors like Peacock and Paramount Plus announced price hikes last year, raising their basic plans to 8 Dollars per month. Following this trend, Disney raised its prices on Disney Plus, Hulu, and ESPN Plus in October 2024. However, eligible customers can also look for money-saving bundles on Netflix and other services. Comcast StreamSaver It offers access to Netflix, Peacock, and Apple TV Plus at $15 per month for Xfinity subscribers. He chooses dish and Verizon Customers can also subscribe to a Netflix package.
The streaming service offers TV series, movies, games and live programming, which includes a deal to broadcast WWE matches in 2025, an example of its multi-pronged expansion into live sports. While viewers with the standard ad-supported subscription can watch live events on the platform, it’s worth noting that some on-demand content is locked behind a paywall. Customers must upgrade to view the full Netflix catalog.
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