Netflix, AB Inbev partner on broadcast and beer

A new prominent partnership between movies and television Netflix giant flow The largest producer of beer in the world AB Inbev is betting on “chants” in the living room.

Fox News Digital spoke with Marcel Marcondes, chief marketing official AB Inb.Whoever says that controlling their strategy to attract the public at home is very important and provides a glimpse of a future not only how people communicate, but when they choose to drink.

“The flow has become a great social occasion,” Marquondez explained to Fox. “People are gathering to watch the shows, to watch this series, and this is a big beer occasion.”

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Marquondes added: “We see people rotating meeting to watch the next episode of their favorite programs or even with people in different homes in different families to say, let’s watch together even though we are separated in this episode in three, two or one now so that they can get that group experience.” “This is just part of culture now.”

Marcondes also explained how they plan to make promotional offers for subscriptions in Netflix and activate trade and packing under the title of different offers.

index	protection	last	Changing	% Change
bud	Anheuser-Busch Inbev	59.36	+0.78	+1.33 %
Nflx	Netflix Inc.	1,226.97	+19.19	+1.59 %

On the other hand, Netflix will integrate AB Inbev products in the same shows, with the second season of “gentlemen” that includes actresses and actresses to drink Stella Arto throughout the series.

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“The popularity of our titles allows us to penetrate the cultural era in ways that others cannot make, make a wonderful partnership that is better,” Netflix Marketing Officer Marian Li said in a statement. “We are very excited to create attractive campaigns with AB Inbev unique, fun and creative as the shows and movies you support.”

AB Inbev, based in Belgium, is behind trademarks such as Corona, Stella Aruis and Bediazer and controls about 25 % of Al -Bireh Global Market.

For Netflix, reports indicate that they have almost 300 million paid subscribers.

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“This partnership is strong because our trademarks are naturally part of that social moments,” Marcondes referred to Fox.

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“Whether it is on social occasions, beer occasions are photographed in shows, whether on musical and sports events that you will flow live as our brands are a natural part of them,” added Marcondes.