MSNBC reveals a new name as part of NBC’s companies ’divorce | TV news

The American television network builds its news section separately from NBC News, and will also remove the NBC peacock from its new logo.

The MSNBC news network said it will change its name to become my news world, or MS now, as part of NBC companies.

The television network, which appeals to the liberal masses with a stable person from the characters including Rachel Mado, Arie Milbert and Nicolley Wallace, announced on Monday. She built her separate news section from NBC News, and it will also remove the NBC peacock icon from its logo as part of the change, which will be valid later this year.

Name change was requested by NBC Universal, which was woven last November off the USA cable, CNBC, MSNBC, E! Entertainment, oxygen and golf channel in its own company, called Versant. No other networks change their names.

MSNBC got its name when forming in 1996, as a partnership between Microsoft and NBC. Even at the time, it was a confusing title for many. But it is stuck, even after NBC’s partnership with Microsoft it produced.

The CEO of Versant Mark Lazarus said in the early days of Spinoff that the name MSNBC will remain, making the two announcement of the two unexpected.

The name changes always bear the risks, and Rebecca Kotler, President of MSNBC, said that for employees, it is difficult to imagine the network under a different name. “This was not a decision that was taken quickly or without a big discussion,” she said in a memo to the employees.

“During this time of moving, NBC Universal decided that our brand requires a separate new identity,” she said. “This decision now allows us to set our own path and confirm our independence as we continue to build our modern news organization.”

Kotler said that the editorial trend of the network will remain the same. She said: “Although our name will change, and who we are doing will not do.”

However, it should be noted that the CNBC business channel leaves “NBC” in its name. MSNBC argues that CNBC has always maintained a larger separation, and focuses on its work, is unlikely to cover many topics themselves.

The belonging between the news division that emphasizes the objectivity and monitoring that does not hide its liberal immorality has long caused tension. US President Donald Trump refers to the cable network called “MSDNC” of the National Democratic Committee.

In a recent episode of PIVOT, Maddow indicated that MSNBC will nobc do anymore to compete with NBC news programs to report the product from abroad – which means that he will not get “remnants”.

“In this case, we can apply our own instincts, our inquiries, our own priorities, to get things that we need from reporters and correspondents,” said Mado. “So it will be better.”

MSNBC host Joe Scarboro revealed the new network logo in its show on Monday morning. He said, “It seems very mathematical,” he said.