Meta will use artificial intelligence reactions to customize ads and content

Meta, Facebook and Instagram are completely invested in Business Model Intelligence He adds something new. Starting December 16, dead The content ads and recommendations will begin Based on how Facebook and Instagram accounts interact with the company’s artificial intelligence. These recommendations can include things such as Facebook and Instagram pullets, and of course ads based on your perceived interests.

Meta said she would start notifying clients of updating on October 7. According to the company, the update will occur in the United States and “most regions”.

The company said that interactions with artificial intelligence features, either through an audio or text exchange, will help social media platforms improve recommendations so that users are “more likely to see the content they are already interested in – and less than the content they do.”

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You still have control over the content and ads that you see via Meta Advertising preferences and Feed Controls. How to interact with artificial intelligence is your choice, and you will see a indicator light used by the microphone. Consumers should give permission to use the microphone.

Meta said that allocating ads and content based on artificial intelligence reactions is just an extension of the long -term company.

Meta said: “Your interactions with content on Facebook and Instagram have long formed what appears in your summary,” Meta said. “Just like other custom services, we allocate the ads and the content that you see based on your activity, while ensuring that your experience is developing with your interests change. Many people expect their interactions to make what they see more important.”

What customers might see

Let’s imagine that someone is asking about Meta questions of artificial intelligence about ice skiing. Next, they may start seeing ads, Instagram rollers or Facebook ice skating posts.

Meta said that artificial intelligence reactions will be used only to customize ads and content via the platforms that I added to them Accounts Center. Therefore, if WhatsApp (another Meta product) is not in your account center, you will not see ads or personal content of artificial intelligence.

Security concerns

When it comes to AI, there are always questions about privacy, safety and data abuse. Earlier this summer, Meta Chatbots changed the artificial intelligence after that Reuters report I found that robots can participate in “sensory” chats with minors. Actor and director Joseph Gordon Levitt Meta’s Ai Chatbot is called dangerous For children earlier this week.

A Meta Cnet spokesman told the company that has guarantees for the new customization feature.

The spokesman said: “We have a strong internal review process that helps to ensure that we use the data in Meta with responsibility for our products, including obstetric artificial intelligence,” the spokesman said. “We are working to determine the risks of possible privacy that involves collecting, using, or sharing personal information and developing ways to reduce these risks to people’s privacy.”