“Love Story” for markets: Travis Kelce reveals the American Eagle collection immediate

Cooperation is significantly characterized by a variety of young athletes and creators who design the pieces; Remarkable Sydney Soyne “Good jeans” controversy This dominated the American eagle speech in the late, said Reed Litman, Gen-Z Marketing Expert, said, luck.

The timing led to widespread speculation on social media platforms such as I responded and TikhakDid the husband move quickly to the brand engineering by sharing?

To think yes.

He said: “Announcing the brand’s partnership in the same sentence as marriage – I think that is the matter on the brand.” “I’m joking books Earlier, “in disease and wealth.”

Marriage engine on the market

Swift and Kelce’s relationship was the cultural and economic tyrant, as analysts linked their joint brand value in $ 1.6 billion. Signet Jewellers – Kelce has bought $ 550,000 from Swift diamond – If their stocks rise by 6 % of the back of the detection, the American Eagle arrow also increased by approximately 9 % after the announcement of this cooperation. the Ralph Lauren Sundres Swift also wears the plan in his position do 20 minutes after the advertisement.

“Their relationship has been constantly transferred,” he said. “Certainly, Taylor Swift Halo has in the Travis Kelos deal that he is positive. I will be shocked if the market does not interact positively.”

For America Eagle, the bet is clear: if Swift is able to enter the American Football Association to millions of young women, Kelos may be able to restore charity by attracting Vannum to retail trade.

Some critics may see its proposal as also Time completely. But in the heavy day market, the line between the original and the engineer may not matter.

“Frankly, I somewhat stopped asking the question: Is it authentic?” The strategy said. “In a world in which we know that there is an essential commercial element in everything, it does not matter almost. What matters is whether their fans and fans are excited and enjoy the moment.”