Lovable CEO is not very concerned about the atmosphere coding competition

Every seat at the Bella Center in Copenhagen was full as Anton Osika, the co -founder of the VIBE LOVABLE coding application, at this year’s TechbQ conference.

Lobble specializes in helping people build applications and web sites, especially people who have no experience in coding. It is one of the most prominent category in the famous artificial intelligence category known as VIBE coding, which allows users to direct artificial intelligence models because it produces a symbol, web sites or complete applications.

It was an attractive proposal for users: Within only eight months, the Swedish company said it exceeded $ 100 million in ARR and The A series of chain was collected for $ 200 million With a value of $ 1.8 billion-which makes it fastest in Europe. I mentioned the financial times that Investors already hope to launch a B seriesProviding deals that would estimate the company at $ 4 billion. So far, there is no indication that the beloved is interested.

Speaking to Techcrunch, OSIKA has put a vision for the beloved as the best place to build software products: a platform that can take users and founders specifically through all stages of developing products. So they can build original companies from artificial intelligence more easily.

“If you are running a company, there are a lot of things you want to prepare, such as payments, understanding users, and in the future, perhaps like” I need to integrate my company. “” I want a lover to help all these things. ”

In late June, loved Automer for assistance Users read files, errors errors, search in the web, create images, and locate files – a first step in making this vision good.

Lovable now has more than 2.3 million active users, 180,000 of whom pay subscribers. Osika said that the company has chosen its prices simply by setting what the company could help cover its own costs. Its favorite favorite use includes a marketer that builds a sales training platform and an engineer who runs many small companies on the platform.

“In the past, you can really create a really great first draft using Lovable. Now, you can build a full product and more like working with a real developer,” he said.

A symbol of artificial intelligence has been criticized Very fragile – More suitable for experimental offers than the final products – but Osika says it is not worried. The CEO told us that all the code may be reviewed before its publication, “whether it is artificial intelligence or created by man.”

Currently, Lovable is working on other foundational models, including Claude of Man and GPT-5. There is some tension with this relationship, as the Antarbur and Openai show their product development services: Claude Code and Codex, respectively. These systems are not just like Lovable, but it is easy to imagine any typical company trying to steal Lovable users with a strategic transformation of the product.

To date, Owica does not seem worried. Teccrunch has been told that Lovable simply focuses on building the best product and able to do this by taking advantage of all types of artificial intelligence model providers, while service providers need to adhere to their own models.

“This puts us in a better position than them,” he continued, adding later that taking advantage of many basic models gives its users “unparalleled capabilities”, while also giving the company flexibility in growth quickly without bearing the weight of the refined infrastructure.

“The scope of what you can achieve is to expand constantly.” To overcome the competition, he says the team focuses on three things: how to stay quickly and safely while providing an easy user experience.

“If we continue to do this, we will build more confidence with our customers more than anyone,” he said. “Simple this way.”

Only one month has passed since Figma, one of Lovable’s peers in the application design space, was launched by the public subscription, as it reached the roof of a market worth $ 19.3 billion on the opening day. When asked about Figma, Osika said that the company still focuses on making the best product for its users.

“As long as we listen to our users and give them what they need, this is all that matters,” he said.

Indeed, a beloved is deeply associated with the Swedish technology market. Owasica grew up in Stockholm and established the company there. The company’s investor list, according to Pitchbook, includes a list of the best European companies and owners’ investors, such as Stefan Lindberg (Swedish, Nordic Game Ventures); Fredrik Hjelm (Swedish, Founder Guestit), Greens Ventures (Nordic), Hummingbird Ventures (London); 20VC (London, founded by Harry Stengles, who launched Project Europe to convert more investments in the ecosystem).

The CEO of Revolut Nik Storonsky, based in Europe, is also an angel investor in the company, as well as the Swedish Siemiatkowski, whose company Klaarna is also a beloved agent. Among the other well -known customers are Hubspot and Photooom.

Throughout the conference, investors and founders have expressed their regret for what the company that remains in Europe means to the ecosystems of the North, specifically.

“The success of the beloved and other artificial intelligence heroes is the success of all Europe,” Shamila Bankia, the director of Dawn Capital in the United Kingdom, told Techcrunch. Although he was not an investor, she followed her company Osika as a founder for a period of time and invested in other AI companies through Dawn.

And she continued: “Besides the immediate influence of thousands of Europeans that these companies employ, the greatest impact is cultural.” “It raises the tape to what the ambitious founders dreamed of all over the continent.”

Osika said that loved plans to stay in Europe, although it has a team in Los Angeles. Ultimately, many European technology companies find themselves migrating to the states for more capital and access to opportunities – but Osika does not see like one of them, at the present time.

Following the success of Lovable, Osika began investing in these same founders. Dennis Green-Lieber Danish Consumer Intelligence, Propene.aiI just received an investment from Osika as part of the 1.2 million seeds tour. Green-Lieber said that the beloved proves what many feel in the north scene: They also have global talent and can play on the world stage.

“Yes, we have had giants like Zendesk, Unity, Klarna and Spotify over the past decade, but what the beloved shows is that with small teams, global mental teams and uncompromising effort, you can still build a company that defines the category.” “As a founder, I can say it is lit by setting fire to our ecosystem to see this happens here at home.”