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Fanatics announced on Friday that it has partnered with 15 Los Angeles-based professional sports teams and leagues to release #LAStrong merch as Forest fires are sweeping the region.
The fires have Nearly 30,000 acres were burned It destroyed more than 10,000 buildings, leaving many without homes.
At least 10 people died.
Teams included in the merchandise include the Dodgers & Angels, Chargers & Rams, Lakers & Clippers, Kings & Ducks, as well as two MLS teams – the Galaxy and LAFC – and USC.
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Fanatics has partnered with Los Angeles area sports teams to donate money through #LAStrong apparel. (Fanatics/Fox News)
“My heart is breaking as we all watch the horror continue to spread throughout Los Angeles and upend the lives of so many people. The devastation caused by these fires is unimaginable,” Fanatics CEO Michael Rubin wrote in a statement.
Essential phone numbers for Los Angeles area residents and how you can help
“Many people I consider family, including our employees out there, have been directly impacted, and our organization is coming together to try to make a real impact as quickly as possible. Today, we’re proud to team up with the Los Angeles sports community to launch the ‘LA Strong’ merchandise collection “New.”
Plumes of smoke rise as a fire rages in Pacific Palisades, California, January 7, 2025. (David Swanson/AFP via Getty Images/Getty Images)
Robin added that 100% of the proceeds will be donated to the Los Angeles Fire Department Foundation and the American Red Cross “as they continue their heroic works to help as many people as possible.”
“What is happening is absolutely devastating, and it is our duty to use our platform in any way we can… We are working around the clock to find ways to provide additional relief efforts in Los Angeles. #LAStrong.”
Many sporting events in the area were affected. Kings and Lakers games have been postponed, and Monday night’s NFL playoff game between Vikings and Rams He was transferred to Arizona.
A firefighter plane crashes into the Fir Palisades area of Pacific Palisades on Tuesday, January 7. (Brian Van Der Brug/Los Angeles Times via Getty Images/Getty Images)
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It was announced Friday that the Rose Bowl Half Marathon and 5K have been postponed.
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