Lionsgate discovers that it is really difficult to make movies with artificial intelligence

Earlier this year, Michael Burns, Vice President of Film Studio Lyongit, made a bold claim. According to the eagleHe said that through a partnership with Ai Runway Ai, the company that has privileges like John Wake and Hunger games One of its signing chain can be re -fully used, which was fully created by artificial intelligence within hours, and reselling it as a new movie.

This did not happen significantly. According to A report from the coverBecause the partnership, which was announced last year as a “unique” deal between the Film Studio and Amnesty International, did not go according to the plan. It is claimed that the plan has struck the obstacles related to the size of the Lionsgate catalog, the Runway model restrictions, and the concerns of copyright and licensing.

the It was held between companies last year Saw Lionsgate gives Runway Ai access to the full film library, which will be used by Runway to create a dedicated and exclusive model that Lionsgate can use to create videos created from artificial intelligence. but, For each coverLionsgate Library is not enough to create a full -capacity model. In fact, the report claims that the Disney Library will not be sufficient for such a task. The reality of building the AI ​​Model is that it needs a huge amount of data to be able to produce sufficient and practical output. If the studio wants to use Runway to create a lighting effect in a movie, for example, it will be really possible to present this effect if it has enough reference points to work with it.

This seems to be looking, if you think about it. Models that have access to huge amounts of data, such as Google’s Veo or Openai’s Sora, produce videos containing countless errors, defects, and valley -like anomalies. The ability to create a obstetric model on a limited set of training data is much more will produce much limited generational capabilities.

Then there are legal questions that surround the potential use of male intelligence, which comes entirely from Lionsgate outputs.

Burns degree for a copy of the movie from the movie? Vulture told that he must pay the actors and other rights participants to sell them. Who will include that? It is not quite clear. Does the book need to have a check? Are directors? What about Gafffers to make lighting? The report indicates that there are many unanswered legal questions that extend beyond the fact that Lionsgate possesses the intellectual property that is on the way to launching a film created from artificial intelligence.

“We are very happy with our partnership with Runway and our other initiatives of artificial intelligence, which are advancing according to the plan,” Peter Wilkes, Senior Communications Employee in Lyongit, told Gizmodo. “We consider artificial intelligence an important tool for serving our filmmakers, and we have already successfully applied it to multiple movie and television projects to boost quality, increase efficiency and create new opportunities for storytelling. We also use Amnesty International to achieve significant costs and increase efficiency in our future license.”

The runway did not respond to the comment.

There are indications that Lionsgate uses the runway, although perhaps not through the exclusive planned model. In that of the Nasriyah piece earlier this year, the company was working to create a trailer created from the artificial intelligence of a movie that was not yet filmed, in the hope that Execs could sell it based on the scenes fabricated. Whether the masses or creators are presented through this process is a different question.