India is highly betting on the orange economy: I know why the next big jump is called it

Photo of author

By [email protected]


At the opening wave summit for 2025 in Mumbai, Prime Minister Narendra Modi made a strong stadium for the orange economy – a creative revolution that India is uniquely preparing. He said: “The creative economy in India could increase its contribution to GDP in the coming years,” describing it as the large large engine for sustainable and comprehensive growth.

Also known as the creative economy, the orange economy includes all industries rooted in creativity, culture and intellectual property. Arts, music, films, fashion, design, advertising, digital content, games, animation, architecture, publishing and cultural tourism extend. The term “orange” is famous by the Colombian economists, Felipe Bethtago and Ivan Duque, symbolizing creativity and cultural identity.

Speaking on May 1 – A day also represents the eleventh anniversary of the first movie of India, Raja Harishndra – In Madi, Indian cinema helped transfer India’s stories to every corner of the world. Today, the screen may shrink, referring to OTT platforms and width of mobile devices, “but the growth is limited to it.”

OTT has grown in India alone 10x in recent years. Modi highlighted how the country appears quickly as a global axis for film production, digital content, games and fashion, indicating the global animation market of $ 430 billion, which is expected to double in the next decade. “This is an opportunity for animation industries and our graphic design,” he said.

The creative economy in India has already contributes 30 billion dollars in GDP, employing 8 % of the workforce. Creative exports exceed $ 11 billion annually, and sectors such as YouTube and young creative design are able to reach the international masses.

The government has announced a $ 1 billion creative economy fund, and the establishment of an Indian Institute for Creative Technology (IICT) in Mumbai for the skill of the next generation. Starting from the story of the AR/VR stories to the protected Blockchain art, the orange economy mixes traditions with the technology to cancel a new value lock.

Challenges such as weak IP enforcement, limited rural access, and official financing lack. But the momentum here. In the words of Prime Minister Modi, “The orange economy in India is not just a culture – capital.



https://akm-img-a-in.tosshub.com/businesstoday/images/story/202505/681328ec2be3c-modi-at-waves-015518731-16×9.jpg

Source link

Leave a Comment