“I am soaked in the need to stay at the head where the deals are.”

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Feeling nostalgia for days when Back to school It means choosing fresh notes notebooks, pencils and colored marks in a local pharmacy or a fixed store? the Annual rituals It is easier and more complex for today’s students.

Great retail chains create online lists School supplies For customers who write in their postal symbols, then choose a school and class level. One click and they are ready to verify. Some schools are also preoccupied with one store by partnership with sellers who sell front groups with folders, index cards, pens and other necessary elements.

However, for all time options, many families begin Back to school Months of workers ’day, and searching for it The best deals And make purchases related to summer sales. This year, and The possibility of increasing prices Through the new American definitions on imports, I motivated more shoppers to get a jump in replacing and re -packing school backpacks, according to retailers.

Coreight Research in retail and technology estimates that school spending from June to August will reach $ 33.3 billion in the United States, an increase of 3.3 % over the same period of three months ago. The company expected that families will complete about 60 % of shopping before August to avoid additional costs From the definitions.

“Consumers are from the mentality in which they are very strategic and consciences about price fluctuations, so to return to school, it drives them to shop even before,” said Vivek Pandya, the school’s lead analyst. Adobe Digital Insights, ADOBE Inc. Research Department.

Get the beginning

Jacqueline Agodlo, a resident of Miami, 39, was one of the early birds who started shopping at school supplies in June because she wanted to advance from potential prices in prices from the new US tariffs on imported products.

The list of the teacher’s 5 -year -old teacher, which started kindergarten earlier this month, lies in the elements of specific semesters in large quantities. Agudelo said its shopping menu included 15 crayola coloring boxes, Lysol tissue and five boxes of ticonderoga brand pencils, all of which are sharpened.

Agudelo said it spent $ 160 after finding a lot of deals online and in stores, including colored in half -off, but found the experience exhausting.

She said: “I was overwhelmed by the need to stay at the head as the deals have become as the shopping has become more expensive over the years.”

A lot of backpacks, lining paper, glue sticks – and tikikarga pens – are sold in the United States in China, whose products were exposed to a 145 % tariff in the spring. under The latest agreement Between countries, taxes are imposed on general goods from China at a rate of 30 % when the United States enters

Several companies accelerated shipments from China early in the year, as the inventory stores pre -conflict prices. Some consumers will face higher prices in time to shop to school. Although government data showed that consumer prices increased by 2.7 % last month from the previous year, the strategic opponent by the main retailers may be a trauma for customers who are looking for school supplies.

For example, backpacks and lunch boxes have discounts of up to 12.1 % during Amazon Elementary Day sales And online sales competing in goal and Wal Mart In early July, Adobe Insights said. Throughout the summer, some of the largest chains announced free prices to stick to customers.

The company spokesman Leg Stidham said that Walmart promotes the return to the school of 14 supplies in addition to a backpack for $ 16, which is the lowest price in six years. TARGET said in June it will maintain their 2024 prices on 20 major elements to return to school, which cost together less than $ 20.

The rugs of the consumer data provider that were prepared for Associated Press showed that the retail cost of 48 products may need a family with two children of school age – lunch boxes or two scientific computers or a pair of boy shoes – average of $ 272 in July, or $ 3 of the same month last year.

Digital indigenous people in the semester

Rugs, which tracks American retail prices through sales receipts, online account activity and other information from 200,000 shoppers, stated last year that families buy the least books and covers of books, writing tools and others Familiar pins As students did more than Work on computers.

This transition does not mean that students no longer have to store plastic folders or contestants and transformers, or that parents spend less to prepare their children for the class. Accounting and Consulting Company Deluette It is estimated that traditional school supplies will represent more than 7 billion dollars from $ 31 billion, which parents expect us to put in school shopping.

Shopping habits are also evolving. Teachers’ lists, a platform online where individual schools and teachers can download the recommended supply lists and parents can search for them, in 2012 to reduce the need for paper lists. It now has more than 2 million list of 70,000 schools.

Users have the option to click on an icon that fills a online shopping cart in the sharing retail chains. Diane Griffin, the architect and vice -president of the teachers, said that some retailers also license data to be used on their web sites and in their stores.

Griffin said that the usual number of teacher requests the elements have been somewhat constant in about 17 years since the end of the Corona virus. She said: “The new elements that came on the list, as you know, in the past four or five years are more than technology. Everyone needs headphones or earphones, this type of things, and perhaps mouse.”

I also noticed a lot of schools that require clear backpacks and Pencils So the equipment cannot be used to store guns.

Enter artificial intelligence

For consumers who like to search for their options before buying technology and retail companies, the Trucitomic IQs have provided them to help them find products and compare them. Rovos, the shopping assistant who works artificial intelligence Amazon was run last yearI now join Sparky, which is only a feature of applications that Walmart shoppers can use to get the product recommendations for age and other information in response to their questions.

It says slightly more than a quarter of our adults. They use artificial intelligence to shop, and it is much lower than the number who say they use artificial intelligence for tasks such as searching for information or brainstorming, according to the Associated Press Center in Public Affairs Research. A poll in July.

Some traditions remain

Before the epidemic converts many people to shoppers via the Internet, schools and local parents’ bonds adopted the idea of facilitating shopping to school by requesting ready packages from the supplies managed by the teacher. Additional fees helped price money for school.

Market data from It containsGriffin said that the supply of school supplies owned by the family media for teachers in the list of teachers, shows that about 40 % of parents end up buying boxes, which means that another 60 % need to shop alone. She noted that parents must usually adhere to a date not exceeding June by securing a package, which focuses on necessities such as notebooks and coloring.

Agudelo said that her son’s school had offered a box for $ 190 that focused on the basics such as coloring and notebooks, but it did not include a backpack. I decided to pass and shop for the best prices. She also liked to bring her son on shopping trips.

“There is this feeling of mentally preparing it for the academic year,” said Agodlo. “The box takes away from that.”



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