- While General Z turns into social media to obtain financial adviceLuxury handbags are described as the following large assets category. “When a man tells you to invest in the stock market, but you know that Hermes Birkin bags give you a better return on investment,” says one of the influencers. But experts are not sure.
If you’ve ventured on the financial side of Tiktok (also known as Findok), you may have left with some convincing tips about what to do with your money.
Among the sea of information, you may even find ideas for raising eyebrows on how to excel S&P 500. For any seasoned investor, this is a difficult-selling process, especially in the rock market today. But to General Zires who may not know anything betterThe idea is interesting and leads to a flow from young women in particular, which was said to be investing in luxury fashion goods, such as Hermes Birkin bagIt may be a better bet of the tried and real investments.
“Whoever says that handbags are not an investment that is lying”, ” Publish one Tiktok user. “What I carry in my hands (Hermès Birkin) is undoubtedly a better investment than the S&P 500, stocks, and gold.” last It is called a channel Chanel “Best Investment Bags You can do”.
It is true that some luxury goods were jumping in value; according to SothebyThe 40 -year -old annual growth rate for the Birkin bag is 5 %. In 2024, the Sellier Birkin bag witnessed an annual increase on an annual basis, according to Elizabeth Lin, the main marketing office in RibagLuxury Re -Sale. On another site, RiyalsEtheBirkin sells an average of 34 % higher than MSRP – by 11 % compared to last year.
However, financial experts warn that bags can replace the most reliable and accessible traditional investment tactics and can be dangerous and can be dangerous for those who do not have appropriate knowledge.
Bring data to fashion
The intersection of data and fashion is a field that Laporta does not say it is more missing than conversation. Ha Instagram account, Data, but make it fashionThat now has more than 500,000 followers, it exploded in popularity as a leave for women Gen Z to find an interesting and easy -to -read analysis about changes in luxury goods prices.
“Shopping should not always be a terrible decision (or) a terrible use of your money,” says Laporta luck. “Attention to fashion and luxury is not a stupid thing. It is very smart, and here is the information that I want to provide for you so that you can understand it.”
Through a background in consulting and data science, it admits that luxury fashion equality always provokes eyebrows-especially given that the investment world has always been dominated by males. Take, for example, two of her posts:
“When the stock market collapses, but I put all my savings in my shoe group,” He said one postShow the sale price for retail for popular sports shoes, such as Dior Air Jordan 1 High. “When a man tells you to invest in the stock market, but you know that Hermes Birkin bags give you a better return on investment,” Another said, including the main tape graph He explains that Birkin has estimated 24 % on average more than the S&P 500 market in the past five years.
While the publications audited in the comments section due to the lack of the appropriate context about the differences in the entry barrier and the liquidity of the stock market for a good good purchase, Laporta says she finds that it is important to help people understand that fashion is something that has the ability to invest.
“When you really divide it, young people are interested in investing,” says Laporta. luck. “There is a lot of uncertainty in the world. People want to make sure they are making smart decisions, and then the ability to say this simply, such a bag appreciates this matter a lot.”
But she also says that the presence of a variety of investments is important.
“I understand that there are traditional channels. I have a great savings account that makes me an interest. I have invested in the S&P 500; I think this is smart.” Laporta says. “There are many smart ways to invest your money, and in no way people tell people that the only way you can do is with Birkin.”
Investment of $ 10,000 10 years ago in A. S & P 500 The index box will now be more than $ 30,000 thanks to the complex interest. But for Birkin, which was The start price of about $ 12,000 in 2015The investment returns depends greatly on the color of the bag, the condition and the demand. For example, Sotheby’s sells two bags of Hermes from 2015: one This is on the market for $ 17,500 and last For $ 24,500.
The complications of the purchase of luxury goods
There is a laundry list of caveats behind the purchase or “investment” in luxury goods that are often described.
The first is that the value of the product all depends on the whims of fashion trends – which can change overnight by supporting celebrities or viral video. For this reason, it is completely unclear whether the Birkin bags, for example, deserve any money during a decade – or if you can find anyone to buy it (and you think it is not a knockout). And since the product condition is very important, it is possible that investment means that you may never use it yourself – let’s sit in a wardrobe.
Moreover, buying new luxury goods is actually more complicated than one might expect; Instead of just appearing in the store to make a purchase, relationships must often be planted – most “investors” for purchase in the resale market anyway.
On Rebag, some elements are classified as “an investment” article (article), which Lyn says indicates that the style has shown “keeping the fixed value, historical appreciation and strong demand for resale”, and adds that luxury goods can be “intelligent supplementary assets in any varied portfolio.”
“Designers’ bags, especially brands such as Hermes, Chanel, and Louis Vuitton, are among the least fluctuating assets and have some of the slightest connections with the stocks,” says Lynn. luck. “This can be particularly important in unconfirmed economic times.”
It is also worth noting to be sureBuy now, pushing later a company. Although this may seem like a fraud code – it indicates an investment product even when you don’t have enough money at the present time – it may greatly harm the funding of some people for years to come.
The best investment advice? Experts say that adherence to the basics
AlisonMost of the new investment opportunities and magic may be very good.
“Although social media can be a great tool, you do not let it be the Bible,” says Keel. “You don’t know what people motivate or what approvals come from them. So you really have to take it with a grain of salt.”
By the time when the “new” investment tactics show your summary, millions of others may hit you.
“If you hear about the latest investment in a cocktail party, you may have already missed,” she says luck.
Noah NawaCEO of the Financial Services Company Roll“When people are greedy, they are afraid,” he says.
“It is better to deal with life with philosophy that there is nothing like a rich rich scheme, because there is no,” says Kerner. luck. “Of course, there are those extremist values that have become rich quickly by winning the share or somehow managed to the time of the encryption market appropriately, but for the rest of us, it is a terrible strategy. The only way to get a wealth is to become slow rich.”
Adherence to the tried and real basics – such as providing more than it spends and expanding its scope Employer matching program 401K It can lead to the greatest opportunity to gain, associated with less tension.
“The smaller you are when this trip begins, the longer you are, and the more wealth you will create.”
This story was originally shown on Fortune.com
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