FTC wins a $ 2.5 billion leveling of the alleged deceptive practices

The FBI (FTC) announced on Thursday that it agreed to pay 2.5 billion dollars to settle a lawsuit claiming to have lost customers to pay the price of the initial subscriptions.

The advertisement came days in a trial between Technology giant And FTC. Under the settlement conditions, Amazon will be asked to pay a civil penalty worth one billion dollars, save $ 1.5 billion of consumers, stop any illegal registration practices and cancel PRIME.

The settlement number is less than 1 % of Amazon’s revenues last year.

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Andrew n said. Ferguson, Chairman of the Federal Trade Committee, “Today, Trump-Vance FTC achieved a date and got a tremendous record victory for millions of Americans who are tired of deceptive subscriptions that feel impossible to cancel.” “Evidence showed that Amazon used advanced subscription traps designed to process consumers to register in Prime, and then made it very difficult for consumers to end their subscription.”

Senator Elizabeth Warren, Magas, who has long called for consumer rights, criticized the settlement, saying that the Trump administration failed to hold Amazon accountability.

“It is claimed that Amazon deceived people to participate in Prime and then detained them with a monthly subscription by making it impossible to cancel,” Warren said in a statement. “This settlement failed to hold the executives accountable for their actions, and the fine is actually a blow to the wrist-it is less than 1 percent of Amazon’s revenues last year.”

“When the government is not fighting for real accountability, giant companies such as Amazon are fines due to possible illegal behavior as just the cost of doing business and risks to stimulating future laws that cost people’s money.”

CaseIt was presented in 2023, claiming that Amazon intimidated users to subscribe to Prime using the so -called “dark patterns”.

index	protection	last	Changing	% Change
amzn	Amazon.com Inc.	217.41	-2.80	-1.27 %

Dark patterns are design options that customers see on the screen, or have been deliberately created to mislead or deceive them in taking measures that they may not take well or without completely understanding the consequences.

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In addition, the company made the cancellation process difficult by delaying or rejecting the changes that would have made the process much easier for people.

In a statement, Amazon Mark Blafkin spokesman said that the company and its executives “always follow the law, and this settlement allows us to move forward and focus on innovation for customers.”

He added: “We are working incredibly hard to clarify the matter and simple for customers to register or cancel their main membership, and to provide a great value for several million loyal prime members all over the world.” “We will continue to do this, and we look forward to what we offer to Prime members in the coming years.”

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Amazon also faces another FTC lawsuit, which is accused of working as a monopoly.

That trial, which will be chaired by the judge himself The initial issueHe was appointed to start in 2027.