Ted PriceThe founder and CEO of Insomniac Games has announced that he will retire after more than 30 years with the company in March 2025.
Sony-owned Insomniac Games is known for creating popular gaming franchises like Spyro the Dragon, Ratchet & Clank, and Marvel’s Spider-Man series.
Price’s passing is a rare happy event in the gaming industry, as it is still rare to see someone who spent three decades in the gaming industry retire of their own volition. During that period, Price’s company was distinguished by titles that, in my opinion, got better and better with titles like the Spider-Man series.
In 2019, I interviewed Bryce about his 25 years in the industry.

He said he started Insomniac Games (initially known as Extreme Software) in 1994. Price went to work for Al Hastings and his brother Brian. Disableda sci-fi shooter that has been repeatedly rejected by publishers. The price dropped to its last $1,000. They began developing Disruptor for the 3DO, but this early gaming console began to decline. So Mark Cerny, a producer at Universal/Cerny Games, suggested that they port the game to PlayStation, Sony’s fledgling game console.
Global Prism Disruptor. It wasn’t great, but it led to more projects. The next game was Spyro the Dragon, which was a family-friendly platformer with a larger audience than Disruptor. Spyro was a huge success, and is still around today. Since then, Insomniac has moved on to bigger games, and has now passed its 25th anniversary as a company. Its games include Ratchet & Clank, Resistance, Fuse, Sunset Overdrive, The Unspoken, Song of the Deep, and most recently Marvel’s Spider-Man series.
When asked how the company overcame 25 years in the challenging games industry, Price said in our 2019 interview: “What has helped us overcome the ups and downs of the industry is a commitment to collaboration across the entire studio. Transparency, where everyone knows what’s going on. Commitment to the philosophy that great ideas come from everywhere – As a studio, from the beginning, we have always relied on an approach where we want everyone to take ownership of the creative process, contribute to it and solve problems as a group. “
He added: “This is not a company where you have one lead designer or one creative director telling everyone what to do. We’ve never worked that way, and I don’t think that works well with a culture like ours, where so many different disciplines work together to create magic.” I feel like we’ve been very consistent, culture-wise, in an industry that tends to be inconsistent.
This culture has produced leaders beyond Price. To fill this role, Insomniac is transitioning to a new leadership model with three co-studio presidents: Chad Dezern, Ryan Schneider, and Gene Huang.

Price had a big heart which also made him a beloved figure in the gaming industry, as he was and continues to be a major contributor to the industry’s DICE Summit, which the Academy of Interactive Arts and Sciences organizes in the industry every year. He had courage too. The price took a position Against US President Donald Trump’s decision to ban the travel of citizens of seven Islamic countries.
While other game developers issued tweets or sent emails to employees about Trump, Price took the extra step of creating a YouTube video, in which he stood in front of the camera with all of Insomniac’s employees behind him. He made an appeal not only to Trump but also to the players to stand up in opposition to the policy. As for Price, whose company made many famous games such as Ratchet & Clank or Resistance, he used the medium that gamers resort to almost every day, which is YouTube.
At the time during Trump’s first days in office in 2017, game developers were from all over the world He issued statements and tweets Criticism of Trump’s order Preventing refugees and preventing citizens People from Iraq, Iran, Syria, Sudan, Libya, Somalia, and Yemen can enter the United States for 90 days. Trump also banned foreigners who hold green cards for permanent residence in the United States from entering the country without examination, and also permanently banned refugees from Syria.
“We at Insomniac Games stand united in strong opposition to President Trump’s immigration ban,” Price said in the video. “There is no doubt that these orders will harm us as a company and many of our team members. So we ask. Is this the American way? Is it discrimination based on religious belief or American national origin? Absolutely not. This is an unfortunate and discriminatory act, and we and many others believe in All over the country it is patently unconstitutional. We have been and will always be a nation of immigrants. If you agree with us, please do something about it…join us in being a force for good and making your voice heard.
This leadership is why we gave Bryce our second annual gala Vision Award In 2019.

Insomniac Games also thanked everyone who reached out to Insomniac about the condition of its employees and the Burbank studio during the terrible fires in the Los Angeles area.
“The fires have devastated communities around us. We remain focused on supporting each other and communicating daily with Sony Interactive Entertainment to provide the latest information and resources to everyone affected,” the company said.
“Sharing the news that Ted will be retiring from Insomniac Games is still as emotional to write as it was to think about,” the three leaders who replaced Price said in a post. “The three of us – Chad, Jen, and Ryan – have worked closely with Ted for many years.” He is not only our leader, he is our old friend and a great thing about that.
He added: “One of the great things about Ted is his ability to inspire everyone around him to grow. Ted also set the ultimate example of how to not only say the right thing, but do it. Both with our games and how we conduct ourselves as leaders and as a studio.”
They said seeing the way Price had worked for decades had prepared them for the challenge of stepping into Ted’s huge, canoe-sized shoes.

“None of us can, and should not, try to be like Ted – though, we must stay true to ourselves and our leadership styles. However, it’s safe to say that we often think to ourselves: ‘What would Ted do?’ “As part of our individual and collective decision-making process,” Schneider said in the post.
“I began my career at Insomniac during the PlayStation 2 era in marketing and communications at the studio, and quickly changed my role to become Insomniac’s first Community Manager and help establish the role within the PlayStation ecosystem,” Schneider said. “I joined the senior leadership team at Insomniac several years ago and have held several roles at the studio including Head of Franchise Strategy and Studio Relations. In this role, I partner with teams inside and outside of Sony Interactive on how and when we talk about our games, including creative integrations.” Within the Game Most recently, I served as Head of Brand Strategy and Leadership, which means I ensure through communications, training and culture development that what Insomniac tells the world about itself and our games matches what we believe and how we behave within. Insomniac.”
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