Apple’s quarterly revenues are increasing, even with a decrease in China 11 % decrease

The latest Apple profits were a mixed bag, as iPhone sales of slipping were returned through the height of revenues.

After reporting the bell on Thursday, the revenue of the iPhone manufacturer won the first quarter of 2025 for Wall Street’s expectations, by 4 % to 124.3 billion dollars during the same time last year.

Apple reported a net income of 36.33 billion dollars, an increase of 7.1 % from 33.92 billion dollars in the same period last year.

The increase came even with the company’s fabrication of iPhone estimates, as 11.1 % sales in China decreased to revenue to $ 18.51 billion. It is the largest decrease in this main region since a decrease of approximately 13 % in the first quarter of 2024.

The largest smartphone market in the world has proven difficulty in the company, due to more intense competition than local manufacturers, including OPPO and Vivo. Hoioui, who witnessed a huge decrease in sales as it imposed commercial restrictions by the Trump administration, has since increased in her homeland.

In conversation With CNBCCEO Tim Cook has put some blame on Apple’s feet of intelligence – which is currently not available in China – along with many other major markets. The AI ​​Small Organization platform is of Apple, to a large extent, the largest selling point for iPhone 16, which first appeared late last year.

Cook said: “During the quarter of the month of December, we saw that in the markets in which we put Apple Intelligence, the performance on an annual basis on the iPhone 16 was stronger than those markets in which we did not offer Apple’s intelligence.”

The platform of artificial intelligence is currently available in English (Australia, Canada, Ireland, New Zealand, South Africa, the United Kingdom and the United States). The Chinese is among the next languages ​​later this year, but Apple has not yet announced whether the feature will eventually reach China on the mainland.

Organizational restrictions and security restrictions are among the issues between the intelligence of apples and the presentation of China. According to the company, the company cooperated with the local Internet giant Baidu to add artificial intelligence features to the country’s iPhone. But this deal apparently Hitting their road barriers.

Cook also referred to the inventory channel, which restricted the availability of new devices in the country.

IPhone sales decreased slightly on an annual basis, although the company was anticipating to increase the Apple Intelligence reinforcement. The platform has seen slow operation in iOS 18, with features that reach the waves. Some features such as news summaries were also rocky. apple Stop To address a problem with an incorrect information flattening.

Both Mac and iPad Revenue grew by 15 % for a quarter, thanks to the launch of the new iPad Mini, IMAC, Mac Mini and MacBook Pro. Services – which include things like Apple TV+, Apple Music and ICLOUD – have seen 14 % growth for a quarter.

Finally, the company now has an installation base of 2.35 billion active devices, an increase of 2.2 billion at the same time last year. Cook also noticed that Apple is now proud of a billion subscriptions through content offers and third -party applications.

In general, analysts salute news positively, as the company won expectations in many major groups despite the opposite winds. Earlier this week, Apple is late to enter into the Tructering intelligence space as well The company is protectedWith the arrival of the DeepSeek R1 platform led to a large purchase of companies like NVIDIA.