Apple project tariff costs will reach $ 1.1 billion in the next quarter

CEO Tim Cook said during the company’s profit call to investors on Thursday, the tariff is expected to cost $ 1.1 billion in the quarter from July to September, which is an increase from the previous period.

These cost expectations, which are based on current prices and policies, can end to less than expected as they did in the previous quarter. Apple incurred about 800 million dollars of tariff costs for June From estimated 900 million dollars The company’s participation in May.

Cook said that most of the customs imposed against Apple stems from the IEEPA law. Earlier this year, and in the midst On imports from China. This commercial agreement, which reduced the “mutual” definitions from 125 % to 10 % (In addition to a 20 % duty Against China related to Fintanel), stands until August 12.

While the growth of sales indicates that the fear of definitions helped in fuel sales, Cook has reduced the effect of “clouds forward”, noting that consumers were more excited by “the power of the product”.

“If you look at iPhone, the 16 -digit family has grown, unlike the 15th family of the year before the year,” Cook said in the call. “Thus we set an upgrade record … I think it is directly because of the strength of the product.”

IPhone sales increased by 13 % on an annual basis and generated 44.5 billion dollars in revenue Nearly half of the company’s entire revenues in this quarter, which amounted to 94 billion dollars.

However, the customs tariff had an impact and may continue to do so, even if Apple turned the manufacturing strategy to countries with low customs tariffs.

Apple devices are mainly manufactured in India, China and Vietnam. Almost half of the iPhone devices sold in the United States in India are produced, while MacS and iPads and watches associated with American customers are made in Vietnam. India and Vietnam are under definitions of 25 % and 20 %, respectively.

President Trump previously expressed his dissatisfaction with the conversion of its supply chain with a more supply chain towards India, which threatens the company with a 25 % tariff unless Apple transmits iPhone production to the United States

Cook reaffirmed Apple’s commitment to the United States to summon investors on Thursday, saying that the company had committed $ 500 billion in investments To the United States over the next four years, building chips and semi -conductors throughout the country.