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Kylie Jenner The promotion for King Kylie Cosmetics’ new range has divided fans, with critics branding it “so far from reality”.
On Sunday, the 28-year-old reality star posted a Short clip On Instagram, where she was seen handcuffed, strutting down a prison hallway while two police officers flanked her.
Jenner wore a black leather bra and matching shorts that had silver chains hanging attached to her hips. She accessorized with black fishnet stockings, chunky silver jewelry as well as a pair of black high-heeled pumps.
Kylie Jenner’s promotion for her new King Kylie Cosmetics range has left fans divided, with critics branding it “completely out of touch with reality”. (Jimmy McCarthy/WireImage)
The makeup mogul wore her long, dark hair in curls with teal streaks — a nod to the bold colors she wore during the “King Kylie” era.
The video concluded with the screen cutting to black and a woman being heard whispering “King Kylie” while the words “King Kylie. Tomorrow” flashed across the screen.
Jenner’s new makeup collection is a throwback to the rebellious “King Kylie” persona she popularized during the mid-2010s and which helped launch her early brand identity. At the time, Jenner was known for her bold and experimental looks, especially after dyeing her hair blue.
This period of time coincided with the launch of her makeup brand, Kylie Cosmetics, in 2015, which she built into a beauty empire.
After Jenner shared the teaser, fans and some of her famous friends flocked to the comments section of her post to express their excitement for her new collection.
“Exactly,” Hailey Bieber wrote, while Lauren Sanchez Bezos added a raised hands emoji. “King Kelly is back,” one fan wrote, and another wrote: “We’re back.”
However, online critics expressed their anger at topic on reddit, She criticized the photo model she used amid ongoing ICE raids and renewed debate over policing and immigration enforcement.
In her new collection, Jenner revived the “King Kylie” character that appeared in mid-2010. (JB Lacroix/WireImage)
“The country is boiling, citizens are being dragged off by hired cops hungry for rogue badges, and Kylie Jenner drops a handcuffed hot pants photoshoot to promote cosmetics. This is not satire, this is American rot,” one Reddit user wrote alongside a screenshot of the trailer.
“She’s out of touch,” another agreed.
One critic added: “He laughs as if she can understand what the people she dresses up are going through.” “This is insanely disgusting, and I didn’t even think about how to do it Deeply Out of Touch That was until I read your title to this post. “You’re right.”
Critics have slammed Jenner’s new promo as “out of touch with reality.” (Photo by Taylor Hill/Film Magic)
Other Reddit users criticized Jenner for reviving her “King Kylie” brand, noting that she followed ““Protests, not kings.” Against tyranny under the Trump administration.
“To add to that, does anyone else find it weird that there are ‘No Kings’ protests all over the country, and she’s dropping a photoshoot called ‘King Kylie’ with the associated photos that the OP (original poster) mentioned?” one commenter wrote.
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Some critics compared the promo to other controversial celebrity marketing campaigns, including a 2017 Pepsi ad for Jenner’s sister Kendall Jenner.
Kylie and Kendall Jenner at the 2022 Met Gala. (Kevin Tuckman/MG19/Getty Images for The Metropolitan Museum/Vogue)
In the ad, Jenner is seen leaving a fashion shoot to join the protest, where she ends tension between protesters and police by handing a can of Pepsi to an officer.
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Fans Swipe the ad quickly Also tone deaf and exploitative. Within 48 hours, Pepsi withdrew the campaign and apologised, admitting it had “missed the mark.”
Jenner later tearfully addressed the incident on an episode of “Keeping Up With the Kardashians,” saying she felt “so stupid.”
Jenner has not commented publicly on the controversy. (Axel/Power-Griffin/MovieMagic)
“Are you actually trying to recreate the same controversy Kendall had with her tone-deaf Pespi (sic) ad???” one Reddit user wrote about Jenner.
“The outrage over this should be compared to Kendall’s Pepsi campaign… like it’s happening all over again….” another agreed.
Jenner has not spoken publicly about the controversy.
Fox News Digital has reached out to Jenner’s rep for comment.
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