Star Wars must die so you can live

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by Chris Snelgrove
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Like many aging Star Wars fans, I spend a fair amount of time trying to figure out where things went wrong and what Disney can do to fix the franchise they screwed up. I recently decided that Kylo Ren was right: it’s time for the House of Mouse to let this franchise die, and kill it if they have to. The reason for this is that we wouldn’t have had the killer Star Wars renaissance of the ’90s if George Lucas hadn’t let the franchise die in the last decade.

Dawn of the legend

Gather together, kids: it’s time for a history lesson! after Return of the Jedi The Star Wars franchise was released in 1983, and it basically died. Sure, we had some goofy cartoons and some embarrassing Ewok movies, but the franchise waned: toy sales declined, actors moved on, and even George Lucas began to look forward to new challenges as he got older. Science fiction Space operas have settled firmly into the realm of nostalgic pop culture.

Cover by Timothy Zahn Heir to the empire

That’s why the Star Wars Expanded Universe was so popular: it gave us new Star Wars content featuring our favorite characters. When Timothy Zahn Heir to the empire Released in 1991, it provided background information on characters that fans had not seen on screen for the better part of a decade. Accordingly, fans quickly dubbed Zahn’s books the “sequel trilogy” they’ve been waiting for… in fact, it’s much better than the ones we got later Disney.

Back to the big screen

Ironically, the popularity of the Star Wars Expanded Universe helped achieve what many thought was impossible: bringing the franchise back to the big screen. Amid a renewed era of toys, games, comics, and books, George Lucas expanded his empire with his previous trilogy of films that were critical failures. But the critical rejection didn’t matter because Star Wars was back and bigger than ever, which eventually culminated in Lucas selling the franchise to Disney for over $4 billion.

However, Disney got less bang for its buck thanks to negative reactions to both the Sequel Trilogy and several high-profile Disney+ shows like Boba Fett book and assistant. The brand is in worse shape than it has been since the late 1980s, leaving fans and executives alike wondering how to restore the franchise to its former glory. The solution is as simple as it is unimaginable: Disney needs to stop releasing Star Wars movies and TV shows for up to 10 years. least Half a decade.

It sounds extreme, but this is a simple matter of supply and demand. Since Disney purchased Star Wars in 2012, 18 films and TV shows have been added to the series. Once upon a time, a new Star Wars release seemed like a special event: now, we get on average more than one new Star Wars project each year, and the exponential increase in our content supply has declined accordingly.

Less is more

I suggest that Disney stop releasing Star Wars movies and TV shows for at least five years while continuing to allow books, comics, and video games to advance the franchise. This will increase public demand for new Star Wars films and shows while giving future directors and directors time to develop stories worth telling in a galaxy far, far away. Meanwhile, Disney can gauge fan response to things like Star Wars novels to get a better idea of ​​what fans want to see from their favorite sci-fi series.

Realistically, I know Disney would never do that because God forbid they would stop chasing a huge payday, even temporarily. Here’s the problem, of course: The House of Mouse is so focused on making endless profits that they’re running their most expensive franchise on Earth. And if we get another major flop or two, Disney might kill its golden goose in a more brutal way than Anakin killed those little guys.

If Disney discontinues Star Wars production, it could increase public demand while ushering in a new expanded universe of literature. But if Disney continues to over-saturate the market, this franchise may diminish Yodavanish into nothingness. If that happens, we can only hope that the Force ghost in this franchise will be funnier in death than it was in life.




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