The new Taylor Swift album, The Life Of A Showgirl, released on Friday, and did not get rid of Instagram. The social media application introduces a completely new stories feature.
Everything starts with fast. The feature, which is called adding your provinces, expands the current “AdD Yours” poster to the multimedia experience. Instead of only responding, users can reinforce the original story with their own clips while maintaining the creator’s voice and the text of imprisoned.
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Taylor Swift is the first to test it, launching your “syllable”, a glossy orange sticker that adds a label that matches the color of her last album.
This is the first time that Instagram adds to you the entire multimedia. Instagram is clearly betting on the Swift Superstar case to convert the new feature into full viral social media.
This feature is likely to expand to other artists.
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