Apple hosted the new devices event today, as it released the iPhone 17 collection, along with Apple Watch and AirPods. For iPhone 17 models, the updates included larger screens and an improved camera system, as well as the introduction of very thin iPhone air that replaces the Plus model.
iPhone 17, 17 Pro and 17 Pro Max

iPhone 17 Receive a closer transformation with a closer to Professional models. It features a slightly larger 6.3 -inch screen, which is a 0.2 -inch increase compared to the iPhone 16. It also has a 120 Hz screen, which is a large upgrade of the current 60 Hz. The phone also has a Ultrawide 48 -megapixel camera.
It comes in new colors: lavender, blue, black, white, and wise fog.
Professional promotions are mainly on the back of the phone. The three rear cameras are now arranged in a rectangular bar that extends from the edge of the device to the other. Flash, light sensor and microphone are placed away to the right side. Where there is a Magsafe charger, the Apple logo is concentrated for aesthetic reasons.
It is worth noting that the iPhone 17 Pro has been replaced, replacing the titanium range around the screen with aluminum.
The iPhone starts 17 of $ 799, especially it has a basic storage of 256 GB. In contrast, the iPhone 16 started at $ 699 for 128 GB. The Pro 1,099 dollars costs, and the Pro Max is $ 1,199.
Although the primary focus of the event was on iPhone devices, Apple has announced new telephone cases. These cases are called “Techwoven”, and they are characterized by high -quality materials compared to the “Finewove” line that was suspended “Finewoven” arrested from Apple in 2023.
TECHRUNCH event
San Francisco
|
27-29 October, 2025
It was missing from the keyword, that is, a male Siri Al -Mahsna AIWhich places Apple Way behind Google and its competitors.
iPhone Air

The largest advertisement in this event was the appearance of the most deviational Apple phone ever, at all, IPhone airIt replaces the iPhone plus.
The thickness of this device is 5.6 mm, which makes it the thinnest of about 0.08 inches than the current IPHONE devices. It also features a 6.6 -inch screen and 120 Hz promotional display. Device Esim onlyWhich helps the product to maintain its elegant design.
This step seems to be the Apple response to the direction of thinner smartphones, in the footsteps of other companies such as Samsung and Huawei. The iPhone air is likely to excel over the edge of Samsung Galaxy S25, which has an area of 5.8 mm. In addition, the road may pave the way Apple foldable for a long timeIt is expected to be launched in September 2026.
The price of the device is 999 dollars and will be available in black, white, blue and light gold.
Apple Watch 11, Ultra 3 and SE 3 series

After waiting for two years, Apple announced Apple Watch Ultra 3Which includes faster charging speeds, 5G support, satellite connection. The watch also features a larger screen.
However, one of the most exciting promotions for both Ultra 3 and Series 11 is to integrate blood pressure control capabilities. This feature teaches users if blood pressure levels are very high or very low.
Meanwhile, the third generation of Apple Watch SE has not always received main updates, regardless of the screen, thanks to the faster S10 chip.
Hours prices are $ 249 for Apple Watch SE 3 and $ 399 for the 11 and 799 dollar chain for Ultra 3.
AirPods Pro 3

After AirPods Pro 2 in 2022, it’s time to upgrade. the AirPods Pro 3With a price of $ 249, characterized by smaller ear headphones, improved sound, and a new heart sensor. It also features live translation technology, supported by Apple Intelligence, to help users translate foreign languages in actual time.
This story has been updated.
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