Flter Entertainment says its brand in the UK and Irish Berdy Power has signed a year’s deal to become the official partner of the sports book of American Football Association In the United Kingdom and Ireland.
The agreement means that Paddy Power can enhance its brand about NFL events and content in both countries, in stores and online. It also covers a free new game to play called Badi Power Nippo, as well as promotional activity via NFL digital channels. Fans can also expect Paddy Power in games in London and Dublin, as well as access to official clients for customer participation.
The luxury is proud to partner with NFL In the United Kingdom and Ireland in the Dublin 2025 game in Crock Parkpaddypower It joins the official sports book partner of the US Football Association in the United Kingdom and Ireland, as it launched the new free NFL game to play.
Fanduel The exclusive advertisement will be … pic.twitter.com/zkzarutgi
– Luxury (@flutetent) September 3, 2025
Paddy Power and NFL Partnership “access to new horizons” via UKI
“MD Marketing at Paddy Power, in A. press release: “We are very excited to be on board as a new sports partner in the US Football Association in the United Kingdom and Ireland. The American Football Association as a sport reaches new horizons throughout UKI, and with the first game ever in Ireland at the end of the month, there was no better time to reach the plane.
To celebrate, we launch our new official Free NFL game to play To entertain the squares every week, we cannot wait to enhance the experience of fans around the Dublin and London games with events, activations and the usual Bedouin. “
“We are pleased to cooperate with Paddy Power as an official sports partner in the US Football Association in the United Kingdom and Ireland. Their innovative approach to the participation of fans and their passion for sports entertainment is completely compatible with our goals with the continued growth of the game throughout the region,” said Henry Hodgson, General Manager of NFL UK & Ireland.
The partnership comes before the Pittsburgh Stelors match against Minnesota Vikings in Dublin Crocc.
Besides the Paddy Power deal, the US Football Association will also work with the Flute Mark in North America, Fanduel, which will serve as the exclusive advertising sponsor of Croke Park. Fanduel Branding will be shown on LED panels all over the field, targeting our fans.
Distinguished Image: FLTTER Entertainment
Pamphlet Badi Power was named the official NFL SPLSBook partner in the United Kingdom and Ireland First appear on reading.
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