All the seven new products that we expect to announce Apple in its “awe” event in September

Timing is of special importance as facing Apple Upgradation challenges in artificial intelligenceWhere the company struggled to keep up with competitors and faced recently A lawsuit against monopoly from Elon Musk xi On the monopoly of alleged artificial intelligence. Apple shares are particularly hit, A decrease of about 15-19 % To date in 2025, it makes it one of the worst performance among the wonderful seven technical stocks. The shares lost nearly $ 75 billion of market value during the Apple Neknote 2025 from Neknote 2025 from Apple in June when the company admitted that the Siri -working upgrade on the artificial intelligence will be delayed until the following year. Despite these opposite winds, Apple’s Last financial performance Flexibility showed, as IPHONE revenues increased by 13.5 % to $ 44.6 billion in the third quarter, partially driven by the promotion of customers before increasing the potential tariff.

The selection of September event products is directly deals The language of the company’s liquid glass designA transparent interface that focuses on a depth representing the most important visual reform of the company since iOS 7 in 2013. This design system, Inspired by the professional vision headphoneIt creates a uniform aesthetic via Apple platforms during Setting users for expanded spatial computing capabilities.

The Apple event axis on September 9 will be said to be very high, which will be the first time that iPhone has been awarded with the title that was very popular with Apple’s MacBook line two decades ago. The “Air” is expected to replace the weak -performance iPhone Plus in the Apple product assortment. According to what is reported, the device will measure about 5.5 mm in the thinnest point for it, which makes it greatly thinner than the iPhone 16 7mm file and in all possibilities, given the common name, the thinner iPhone at all. You can see How to look in the models here.

IPhone 17 Air is said to have a 6.6 -inch display that supports 120 Hz promotion rates, which will be the first time that iPhones not leading to this feature that makes the iPhone screen look soft. It is rumored that the device wins a hybrid frame of titanium and aluminum and weighs about 145 grams, much lighter than the iPhone 16 Pro’s 199 Grams.

However, it appears that the very high design means some medium solutions. The phone will only include one 48 -megapixel rear camera and a smaller battery compared to the leading iPhone devices last year. It is also said to put the USB-C port outside the center, and the headphone networks have been simplified to accommodate the slim profile. According to what is mentioned include black and white color options, light gold and light blue shade, similar to MacBook Air. Prices are expected to match the current iPhone Plus at $ 899.

It is rumored that the standard iPhone 17 contains a 24 -megapixel front camera that doubles the accuracy of the current models. According to what was reported, all iPhone 17 models will show a show to promote 120 Hz, which expands this supportive feature of previous accounts through the entire squad.

According to what is reported, iPhone 17 Pro will display a new stumbling block in the form of pill greater than previous designs, Including a 48 -megapixel phone lens with optical augmentation up to 8X; The iPhone 16 Pro is only 5x visual action. Pro models will also move to the appearance of aluminum mainly instead of glass, which improves durability while reducing weight.

According to the color options for Pro models, the PRO models will include a pair of new colors that were hurt in Apple’s calls: orange and blue, as well as traditional, silver and silver options. The logo inspired by the thermal event It seems to sign Each of the new colors and a common steam room cooling system is designed to prevent high temperature during intense tasks.

It is clear that the Apple Watch Series series will be confirmed Health monitoring improvementsIt is possible that the potential to track the direction of blood pressure-although they are not completely synthetic and diastolic readings. The feature will discover high blood pressure patterns and alert users to consult with healthcare professionals.

According to what will come, the 11th series will come with an updated S11 chip that may be smaller in design to accommodate larger batteries or additional sensors. The watch may also get the Mediaatek RDCAP 5G connection, according to Macrumors, which will only provide data speeds than the current LTE models only.

According to what was reported, Apple Watch Ultra 3 will be the first watch of Apple Watch with independent satellite connection, according to BloombergMark Gourman. This feature will enable SOS emergency functions and a potential text messaging in remote areas without cellular coverage or Wi-Fi.

Ultra 3 is also said to have an improved 5G connection, and the largest Apple Watch to a date, which is said to be brighter and better when watching than side corners. The improved charging can enable 80 % of the charging in 30 minutes, According to Macrumors.

The third generation of AirPods Pro will According to the feet of the heart rate, the heart rate The capabilities, using LED lighting devices that can follow the heart rate by blood flow in the ear canal.

behind The health features, AirPods Pro 3 will include improved active noise, improved sound quality, and a faster H3 sound chip. Some reports indicate potential temperature monitoring capabilities and actual time translation features. The new model will have design improvements including a lower -sized -shape factor and a hidden lamp.

The September 9 event creates the foundation of Apple in the long run, as it is expected to attend 2026 the company The first iPhone foldable And 2027 is likely to be presented Design all glass for the twentieth anniversary of the iPhone. This shift for three years Road map It represents the strategy of the most ambitious devices from Apple since the original iPhone launch, designed to address the growing competitive pressures and the company’s position for the next contract.

According to what was stated that the iPhone is foldable in the fall of 2026 and is rumored to follow it Design similar to the book Like the Samsung’s Galaxy Z Fold series, which is reported with an internal screen size of 7.8 inches and a 5.5 -inch external screen. The device will And according to what was mentioned Four cameras and touch ID instead of the facial identifier to provide an internal space and a second -generation cell mode of Apple. Analysts expect the starting price to be about 2000 dollars, and put it as the most expensive smartphone in Apple so far.

It represents “iPhone 20” 2027 More radical leavingIt features a four -sided curved glass that completely removes the edges and creates What Bloomberg Describe Like mostly curved iPhone devices without any cutters. “This design is directly with Apple liquid interface It was presented in iOS 26, which emphasizes the elements of transparency, depth and spatial elements inspired by Vision Pro. The curved glass approach would fulfill the long vision of the former design chief Jony Ivee to create a device that appears like “One sheet of glass“

These devices support the Apple spatial computing aspirations, with CEO Tim Cook is said to be a “hell girl” When the real AR glasses are launched by Dead The same teacher can be achieved. According to what was reported, Cook made the “maximum priority” glasses with One of the apple engineers explains, “Tim is interested in anything else.” From the point of view of developing the product. Company Road map According to what was reported, it includes the expected light AR glasses in 2027, along with the PRO Pro repetitions of the multiple vision until 2028.

The Apple’s Vision Pro road map includes a small energy update by the end of 2025, followed by the “Vision Air” model in 2027 It may reach 40 % lighter From the current version. The company also develops smart glasses similar to Meta’s Ray-Bans as a temporary solution with real AR technology. These products collectively aim to achieve the Apple goal of charging more than 10 million AR/VR products annually by 2027.

The strategic time is in line with the wider Apple voltage to diversify outside the iPhone while maintaining its position in the outstanding market. Features such as the effects of three -dimensional images of iOS 26 and spatial facade elements are a step towards the prevailing AR adoption, and users gradually adapt to spatial computing concepts before providing custom AR devices. This Apple Equipment allows building a preparation for the ecosystem while competitors such as Meta and Google The rush to marketing with products that are likely to be the time.

Apple’s “AWE Dropping” event will lead to live broadcast on the company’s website, YouTubeAnd Apple TV, on Tuesday, September 9. Based on the previous iPhone launch events, Apple holds the event on Tuesday, pre -orders usually begin on Friday with the public availability at a later time: In this case, this means the opening of pre -orders on September 12 and some of the new Arwa that was launched on September 19.