Why companies like Cracker Barre fill their brand

by Joshua Tyler
| Published 11 seconds ago

When I was a child, my family drew on food stamps, we used to shop in something called the general corridor. At that time, most grocery stores had one.

Each element in the general corridor came in the same empty white package with simple black letters that says what could be boring. The corn flakes that are sold there are only “corn chips” on them. All soap “soap” is classified.

In these inherited white boxes, you can find cheaper and less quality versions of brand products. For example, if you like Cheetos but you couldn’t have their costs, in the general corridor, you can find cheese curls, which are very similar to Cheetos and taste like Cheetos if they are made of old socks.

Shopping in the general corridor was nothing to aspire to. You just did it if you had to. Therefore, it is difficult to understand the reason for the start of American companies to imitate the aesthetic of the general corridor.

The latest example of this is Cracker Barrel, who announced it is difficult to work on the sanding of everything about their brands and restaurants that made it unique and interesting.

First of all, they deleted their old slogan, which appeared the corrupt image of an elderly colleague hanging with the barrel, and replacing it, nothing. Now, the Cracker Barrel barrel will be represented by the Parameir words written against an empty yellow background.

The changes do not stop with the logo. They were working to put the same aesthetic to their restaurants for a while. The full call of the Craacker barrel was the atmosphere, and the atmosphere of people. The dining area looked as if you were eating in the grandmother’s kitchen, and there was a connected gift store selling people, and the rural materials that you might find in a farm store.

Now it seems that the interior of a crushing barrel is similar to the hospital cafeteria. In this frustrated place, you eat nice food so that you can try not to think about the fact that your grandmother may die a few meters away in the surgery room.

Cracker Barrel is only the latest in a long series of companies that commit suicide for the public brand. Earlier this week, MSNBC announced a changing changing brands likely. MSNBC has decided that the best way to represent itself is to simulate a warning mark on a metamucil bottle.

All companies that do this usually have one common thing: the political ideology of its leaders.

In an ideal world, no one should know the policy of any person responsible for a company publicly circulated, but most of the companies that have done this have senior executives who make a mission. The strangest thing is, in a country with greatly varied opinions and backgrounds, these executives are not diverse. They all have the same background, the same policy, and they are all devoted to fairness.

Arrows are the process of making everything the same for everyone. Another word for that year.

This is what all these companies have become. qualitative.

Nobody wants to shop in the general corridor. They only do it if they have. Nobody should eat in the Cracker barrel. So, they may not do that.

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