McDonald’s franchise cut the costs of the liberation and narration to enhance the ability to bear the costs

McDonald’s concessions It will cut the cost of editing and narration to revive the image of the series as a reasonable option at a time when many consumers monitor their wallets closely.

After weeks of discussions, McDonald’s and concession owners in the United States agreed to maintain the cost of eight famous editing and narration by 15 %, if the elements were purchased separately, according to the company’s materials that the Wall Street Journal saw. The company promised to provide financial support if the concessions agree to change.

Big MAC and McNugget Combo Meal will be operated later this year, as the company announces additional meals.

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Most of the company’s restaurants all over the world are owned and managed by independent concessions.

McDonald’s refused to comment.

The company is trying to enhance its value proposal and renew traffic between it The consumer consumers of the budget.

In January, the company started offering the new “McVALue” list, which is part of the strategy of the return of the fast food company, providing customers with the option of “one purchase, and add one for one dollar for breakfast, lunch and dinner. The company simultaneously launched the application deals to pay customers to the platform, such as free medium potatoes with one dollar purchase every Friday in 2025 and chicken sandwich Free McCRISPY for new users.

The company also said that local concessions are launching their own deals on elements such as McGRedde and App-Exclusive offers like 20 % of $ 10 or more.

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In 2024, the company was working to dismantle the rumors that the company had greatly pumped prices than inflation prices with the appearance of reports that Big Mac meals were sold for $ 18.

In a note for customers in May 2024, US President McDonald Joe Airlinger blamed “bad reports of sources” to contribute to the narration that the company “has raised prices significantly than inflation rates.”

“This is inaccurate,” Erlinger said, noting that although there is high -price burgers, he said this is an exception and not the rule.

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“I can tell you that he frustrates me and worries me, and many of our concessions, when I hear about Big Mac meal worth $ 18 It is sold – even if it is in one place in the United States of more than 13700. ”

“When people think this is the rule, not the exception, or when people begin to indicate that the Big Mac prices have increased by 100 % since 2019.” said Erlinger.

index	protection	last	Changing	% Change
Associate	McDonald’s Corp.	314.58	+3.81	+1.23 %

The average Big Mac price in the United States in 2019 was $ 4.39, according to Eringer. He said that last year, the average cost was $ 5.29, an increase of 21 % with all inflationary pressures that have been taken into account from the past few years.