AI Companion applications on the right track to withdraw $ 120 million in 2025

The demand for “Rafik” artificial intelligence applications is increasing outside larger names, such as ChatgPT and Grok. Among the 337 active applications and generation of revenue available all over the world, 128 has been released in 2025 to date, according to the new data provided to Techcrunch by App Intelligence Company Applications. This sub -section of the artificial intelligence market on the mobile phone has now achieved 82 million dollars during the first half of the year and is on the right path to withdraw more than $ 120 million by the end of the year, as the company’s analysis indicates.

Unlike Chatbots for general purposes, Ai Companion Apps Manthropomorpyize AI by allowing users to speak with customized characters, including friends, fans, girlfriends or friends, fictional characters, and more. Appfigors has identified the market sector in the same way, describing the accompanying applications as those in which the user can interact with advanced or created artificial characters by the user that aims to embody an actual personality.

The famous applications in this space include Replika, Disher.ai, Polybuzz, Chai and others.

As of July 2025, AI Companion applications have been downloaded via the Apple and Google Play App Store 220 million times worldwide. During the first half of 2025, the downloads increased by 88 % on an annual basis, reaching 60 million.

Appfigors collected the numbers and found that, as of July 2025, AI Companion applications paid $ 221 million in consumer spending all over the world. To date this year, these applications have made 64 % more revenue than the same period in 2024.

The higher higher data of all AI Companion 89 % of revenues in the category appear. In addition, about 10 % (or 33) of applications exceeded one million dollars in consumer spending for life.

Revenue for each download also increases $ 0.66 from $ 0.52 in 2024 to $ 1.18 for the category so far in 2025.

While AI Companion applications are somewhat popular, major companies like Xai are also moved to the market. In July, Xai’s Grok launched AI’s comrades, Including anime girl and manAs well as a 3D fox.

Meanwhile, the last upgrade to the latter GPT-5 He shed light on the fact that many of its users felt close to the oldest model, as they are sadness The loss of their companion from artificial intelligence, which they had Depend on.

To address these and other concerns about GPT-5 performance, The CEO of Openai Sam Altman has restored the 4O model Nowadays.

Google exploited last year on the market, too, when it was Founder of Reiber Extre. The letter application Tens of millions From active users monthly.

According to Appfigors data, the most popular AI applications are those used by people looking for Amnesty International’s friend. Among the active applications in the market today, 17 % have an application name that includes the word “girlfriend”, compared to 4 % they say “her boyfriend” or “imagination”. Terms such as anime, a friend of the soul, and love, are mentioned among other things, less frequent.

The company notes that there are possible that there are a number of other AICAS applications that have been launched at the application stores since 2022, but were later removed after it failed to get traction in terms of revenues or downloads. They were not taken to analyze it.