
Ford It announced on Monday that it will invest two billion dollars at the Luisville Station, Kentucky, the assembly factory that aims to offer more electric cars at reasonable prices.
The investment comes above 3 billion dollars already planned to the battery garden in Michigan. Ford said that the facilities would create or secure nearly 4,000 new jobs. press release.
“We have followed a radical approach to a very difficult challenge: to create affordable prices that make customers happy with everything that matters – design, innovation, flexibility, space, driving fun and ownership cost – and do so with American workers,” said Jim Farley, CEO of Ford in the statement.
The new “Universal EV” program will start in Detroit Automaker, which is concentrated around low -cost EVS with medium electrical capture and four doors, produced at the Luisville Assembly Factory. The car is scheduled to be launched for 2027.
Executive officials have disturbed the announcement of the company’s latest profit call as the next “T -Tuna moment”. Ford said that the start of the new EV truck, $ 30,000, will be the same as the famous model T, when it is modified for inflation.
Ford noticed that the Lithium phosphate batteries (LFP) for a new family from EVS will be assembled in the United States and not imported from China.
The air view as Ford’s brand stands on the sales of the Ford Metro Group on May 06, 2025 in Miami, Florida.
Joe Ridel Gety pictures
Farley said during an event in Luisville on Monday that the advertisement comes at a time when the auto industry is at a crossroads due to technology and new competition.
“We knew that the Chinese would be our main player in the world, companies like BYD, new startups from all over the world, and the great technology has its ambition in the car space. It is all coming for us, old car companies,” said Farley. “We needed a truly difficult approach and challenge to create a reasonable vehicle.”
The changes also come as Ford and other United States manufacturers Mobility in EV policies Under the president Donald TrumpIncluding the end of the EV tax credits, which will enter into force after September 30.
Ford said on Monday that the Luisville factory will secure “about 2,200 jobs, but he indicated that once it is re -equipped to produce EV, it will use about 600 workers less than its current composition.
According to Ford WebsiteThe factory used more than 3000 employees as of April 2024.
Tell Farli Phil Libo from CNBC in an interview with “Squawk on the street” On Monday that the auto company continues to add new jobs elsewhere.
“Ford is the only car company in America that has added 13,000 jobs since the recession. We will not stop,” said Farley.
– The Lebo Phil in CNBC contributed to this report.
Correction: This article has been updated to correct that the Luisville assembly factory will secure about 2,200 jobs. A previous version made a mistake in the impact of the job.
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