Google Discover adds Amnesty International, threatening publishers with more decreases in traffic

Photo of author

By [email protected]


Publisia feel anxious Low traffic from GoogleThe search giant began to launch artificial intelligence summaries in Discover, and feed the main news within the Google Search app on iOS and Android. Now, instead of seeing a headline of a major post, users will see the slogans of multiple news publishers in the upper left corner, followed by a summary created from artificial intelligence that cited these sources.

The application warns that these summaries are created with artificial intelligence, “which can make mistakes.”

Image credits:Google

The feature has not yet appeared for all news stories in the Google app. In tests, Techcrunch managed to display artificial intelligence summaries directly via both iOS and Android applications in the United States

It was reached for the comment, a Google spokesman confirmed that this is not a test, but in reality it is an American launch. The feature will appear on iOS and Android in the United States, focusing on lifestyle topics such as sports and entertainment. Google also noticed that the feature will make it easy for people to determine the pages they want to visit.

In addition to summaries, Google tried to try other ways to provide news in Discover. Although there is no sign that it is supported by artificial intelligence, Some stories will include a set of lead points Under the title or will be collected with similar news.

For example, a story about President Trump’s deal also included links to other stories about Trump’s latest actions. Meanwhile, a story from The Ice About Washington Post was followed by bullets that summarize the content of the story.

Image credits:Google

The update comes to the research application when a number of publishers were trying artificial intelligence on their own sites, including Wall Street Journal, Yahooand Bloombergand USA todayAnd others. Startups, also, have entered this event, as is the case with Partious, news reader This is not used by Amnesty International not only to summarize stories, but also allows users to see different aspects or ask follow -up questions to better understand the subject covered.

Despite these experiments, there is a task Anxiety in the publishing industry On how the transformation of artificial intelligence affects the movement of site traffic and referrals. With features such as Google’s AI’s Overview and Artificial Intelligence mode, users on a web site are no longer directly to get answers to their search quotes-they can automatically summarize or share a facade similar to Chatbot. Outside Google, this direction appears itself via other AI applications, such as ChatGPT or Perplexity.

Recently, Google tried to please publishers LaunchIt is a feature that allows publishers to generate revenues that exceed the options that depend on traffic, such as ads. With Productwall, publishers who use Google Ad Manager can experience different ways to provide access to their content, such as Micropayments or make users to regenerate, subscribe to newsletters, watch ads, and more.

But for many publishers, these tools come too late, as traffic is already sharp.

story Economic Notice this week that the search movement around the world decreased by 15 % on an annual basis from June, noting data from Market Intelligence Company similar.

Previous data from the company I also found it The number of news searches on the web that leads to the lack of clicks to news sites from 56 % in May 2024, when an artificial intelligence overview was launched, to nearly 69 % as of May 2025. Organic traffic also decreased, as it decreased from more than 2.3 billion visits at its peak in the middle of 2024 to less than 1.7 billion, and it has not been done.

Amid this shift, Google Discover is still a source of clicks, even with the decrease in the traffic from Google Search. But this may not be the case if artificial intelligence summaries appear wider within the Google app.

It was updated after publishing with the Google comment, which confirms it is an American launch.



https://techcrunch.com/wp-content/uploads/2019/10/google-search-app-ios.jpg?resize=1200,644

Source link

Leave a Comment