From Beriani to Al Burghar: The food delivery giant “99 rupees” is offered with a low -cost menu across 175 Indian cities

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Swiggy has launched a $ 99 new meals initiative to take advantage of the increasing demand for food at reasonable prices. The food delivery platform announced on Monday the launch of “99 stores”, a coordinated section within the application that includes one meals at a price of 99 dollars, and aims in particular to consumers who are aware of the budget and the Gen-Z.

The store already lives across more than 175 cities, including Metros, Tier-2 Hubs such as Bangalore, Hyderabad, Dehi, Patna, Dehradun, MySore and Tirupati.

Swiggy’s 99 Store provides quick meals at $ 99 flat, with free connection with “Eco Saver” mode. The list extends to a wide range of food, from coil and brayani to pasta, north and southern India dishes, burger, pizza, cakes, and ensuring customers get both diversity and value without prejudice to taste.

“At 99 dollars, this is not just a price point – it’s a promise,” said Rohit Kapoor, CEO of Swiggy’s Food Marketplace. “We have worked closely with our restaurant partners and connecting teams to make daily meals more affordable without cutting angles.”

The meals will also come with free delivery when ordering it via Swiggy’s “ECO Saver” mode, which is an effective cost delivery option designed to support value -based consumption without affecting the quality of service.

The 99 store is integrated into the main Swiggy app and features a simple and applied planning to help users browse the common elements easily. The company hopes that the new offer for university students, owners for the first time will appeal, and anyone looking for a low -cost meal option per day.



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