On Thursday, the shares of the snackmaker Keelova rose on the news that they are The proposed merger With Mars Inc. It cleansed the American organizers.
The US Federal Trade Committee announced late on Wednesday that after nearly a year of the investigation, he decided that the merger between March and Kailyanova would not calm the market competition.
The shares of Kelanova increased about 1 % in morning trading. Mars is particularly held.
Mclean, Mars, based in Virginia, makes sweet snacks like M & M’s, Snickers, Skittles, as well as Ben’s Original Rice and Pet Food. Chicago -based Chicago, which was created in 2023 when Kilog Company She is divided into two companies, has trademarks including Cheez-strings, PRINGLES, EGGO, Town House, Morningstar Farms and Rice Krispies.
Last August, March announced its intention to buy Kelanova for $ 35.9 billion. She said that the deal would help her expand the snack wallet and expand the world. About 50 % of the net sales of Keelova comes from outside the United States and Canada.
The President and CEO of Mars Paul Wehrosh said that with FTC’s decision, the proposed merger has now wiped all the 28 organizational approvals it sought. The anti -monopoly review by the European Commission is still great.
“This is approaching from us one step to unify two distinct companies with feet and complementary wallets, allowing us to provide more options and innovation to consumers,” Wehrosh said in a statement.
Mars, Kailyanova, said they expect the deal to be closed at the end of this year, pending the European review.
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