Google increases $ 150 million to develop artificial intelligence glasses with Warby Parker

Google says it will adhere to up to $ 150 million to Warby Parker to develop smart Glasses on Amnesty International based on Android XR.

The companies said in a press release. Google says she will invest an additional amount of $ 75 million, as she gets a share in Warby Parker, if the manufacturer of glasses meet certain features.

In Google I/O 2025, Google also I declared partnerships with many companies To develop smart glasses with Gemini AI and AR capabilities, including Samsung and Gentle Monster.

Google seems to take a page of the Meta Smart Graving strategy. Meta has found success in partnership and investment in Ray-Ban Essilorluxotica maker to develop its smart glasses. Part of the reason behind the success of the Ray-Ban Meta is that smart glasses have an attractive and familiar design and are sold in Ray-Ban stores. Google may have a similar relationship with Warby Parker, taking advantage of the famous frame designs of the glasses company and possibly retail stores.

In the press statement, Warby Parker and Google said they intend to launch a series of products over time. The first glasses line “after 2025” will be launched and will integrate multimedia AI with prescription and non -prescription glasses.