YouTube viewers will start seeing ads after “peak” moments in videos

Imagine you are watching a very expected video of your favorite YouTube creator – perhaps at the moment the famous famous couple is involved – when an advertisement emerges immediately after the clip. This is part of the new YouTube advertisement called “peak points”.

The company revealed the coordination of the new announcement during its presentation on Wednesday in New York.

Google Gemini Ai enhances to analyze YouTube videos and select moments that you think enjoy the highest participation of viewers or that it is more emotional, then suggests the advertising position immediately after it.

Point Peaks aims to take advantage of advertisers using a tactic that aims to attract the attention of users properly when they invest more in the content. This approach seems similar to a strategy called Emotional targetingWhere advertisers put advertisements in line with the emotions raised by the video. It is believed that when viewers suffer from emotional states, it leads to better summoning ads.

However, viewers may find these interruptions frustrating, especially when they deeply participate in the emotional arc of the video and want the announcement to end quickly.

In relevant news, YouTube has announced the coordination of another advertisement that may be more attractive to users. The platform first appeared in a park product summary, where users can browse and purchase the elements during the announcement.