In Meta’s anti -monopoly experience on Wednesday, Mark Zuckerberg, CEO of Meta, witnessed that the success of Tiktok was a threat to Meta’s work, saying that the short video application on its form was “a top priority” and a very high competitive threat when he arrived in 2018, according to Bloomberg and last Ports.
Reports come from the first week of the certificate in the trial of the US Federal Trade Committee against the social network giant. If the ftc lawyers prevail, the Meta experience is likely to exit from Instagram or WhatsApp as separate companies.
It is worth noting that Zuckerberg admitted on Wednesday that the arrival of Tijk directly affected Mita, saying that his company noticed that “its growth was slowly slowing” when Tiktouk became common. He also said that the application owned by L shine continued to the META competitiveness for several years.
Bensanis It has been purchased Music in 2017, and Merge With Tiktok the following year. Almost at the same time, dead (then known as Facebook) Stop reporting the numbers of Facebook users In its quarterly reports, the transformation into a new “family of applications” scale includes Instagram and WhatsApp. The change is designed to hide the fact that the pioneering Meta app was witnessing the slowdown.
Zuckerberg made another interesting comment during the experiment in response to a question about the “network effects” of social media platforms. He said he became less important to social media applications to take advantage of communications between friends and family to grow.
“The applications are now primarily as discovering engines,” Zuckerberg told the court. “People can take this content to the messaging engines.”
However, at the same time, Facebook tries to return to “Og roots “ By switching again to these effects of the network. The company recently released new features designed to facilitate friends’ contact, including The tab of renewed friends This highlights friendship and activity requests. In January, Zuckerberg told investors that “returning to OG Facebook” was a major goal for 2025.
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